#Brands

Branding 101:Brands make an everlasting impression on peopleTo get it right and make a good impression~ Consistency~ Clear mission~ Trust & Loyalty~ A recognised Logo 1. Consistency60% of people expect
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Here are my thoughts on the Lululemon acquisition of Mirror. No, it's not about Mirror selling more clothes. It's about Lulu’s core business, physical store retail, being in bad shape
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What I’m noticing is that long term brand partnerships (6-12 months/upwards $40k-$100k+) are usually given to influencers who have a strong social presence AND one consistent evergreen channel (blog, podcast
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Hot TakeMost brands in influencer marketing don’t know what they are buying......and end up with expensive banner ads. Here’s why 1/ Control Marketers want the control of an Instagram
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Over 90% of ecom brands will fail.What separates the successes from the failures?I've analyzed and rejected hundreds of brands that applied to work with Wonghaus and our subsidiaries. Here are
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When was the last time you “browsed” a CPG retailer’s app or site while placing an online order? versus just typing into the search bar whatever it was that you
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Our proximity and similarities (very minor) to South Africa still gives brands the impression that whatever is consumed by SA can easily spill out to Botswana and it grates my
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1/ Been thinking about online versus offline grocery and the 'paradox of choice'. The typical grocer has ~40k SKUs. The arbitrage is in how shoppers undervalue their time. Last-mile logistics
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1/8 LARGEST CANNABIS SPAC EVER: The Parent Company $SBVCF brings together JAY-Z, Roc Nation, Caliva, and Left Coast Ventures to consolidate and dominate California, the world’s largest cannabis market, through
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A thread about a love triangle Between a holding company of Legacy Brands The largest mall operator in the US And the worlds largest asset manager 2/ This story
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Corporate structure thread (more interesting than it sounds).Goal: Create an entity that builds fast growth DTC brands. 1. The @MoneyWhile is not a "trading entity" it is a vehicle to
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Day 13 of the 25 Days of Assessmas - FootwearHaving worked in shoes for 3 years combined between college and post college, I learned a lot about shoes and how
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the tax the rich sweatshirt...ppl are like not ready for the reality that fair wages for garments (& sustainability for that matter) mean things will be more expensive + you'll
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How I plan to dominate eCommerce for years to come:With CPAs rising and big corporations pouring spend into FB/GOOG, audience-first is the way of the present and future.How do we
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Bull case for branded hotels w/ successful loyalty programs ( $mar, $hlt )Airbnb pressures RevPAR at low end, esp. unbranded hotels. These units are dependent on OTAs to drive traffic,
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Good to see so much reporting on #fastfashion production in #leicester including investigative reporting - undercover Sunday times journalist who was hired in factory on Thursday. This moment has been
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