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#Advertising
Alex Stamos
alexstamos
This is a good read. Another issue is that journalist Twitter personas often display a deep antipathy towards the *people* of tech. When you see those names on bylines for
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Shivam Shankar Singh
ShivamShankarS
Excellent piece! Know why targeting advertisers works in the west and fails in India to get sites like opIndia defunded?The funding from advertising isn’t the only funding for a lot
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Zaidhan
ZaaiDon
Asters and their advertising.A lot of people don’t seem to understand it. Here’s what I observed:- The mediums used makes the brand more approachable; if someone who never heard of
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bhatnaturally 🇮🇳
bhatnaturally
Hooked up one of my external hard drives - they were the default option to store documents, images, videos. Sharing some #AdArchives from it #advertising Nice use of the medium
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Eric Seufert
eric_seufert
No, this isnt correct re: Uber ad fraud case. With basic reporting & incrementality measurement, the Uber team would have realized they were being cheated. The vendors werent using sophisticated
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Cindy Gallop
cindygallop
'While these companies have taken the heat, it's been largely unrecognised that it is for the sole benefit of the advertising and marketing industry @Facebook and others do their squalid
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OllieEcom
OllieEcom
I’ve had a lot of people ask me about advertising your store, So here’s how I do it...You have 3 options:- Social Media Ads- Influencers - Affiliate linksFor example I
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Paul Bannister
pbannist
The New York Times is often held up as an example of "the future of advertising" with their focus on privacy and 1st party data. I would argue that if
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Myles Younger
Myles_Younger
1/ @triciawang Thank you! Thread here with some stuff on Cohorts. I haven't seen anyone else break them down the way I did, but plenty of other people / companies
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Johnny Ryan
johnnyryan
Thoughts about @CMAgovUK's investigation of Google's potential privacy measures. First, I told the @CMAgovUK when I was at Brave that enforcement is needed against Google's internal data free-for-all.https://twitter.com/johnnyry
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The Home Kit
TheHomeKit1
SHIRT SPONSOR SUNDAYDerby County, 32Red, 2018-Present*DISCLAIMER* This thread is about a betting company which sponsors a football team. I am a firm believer that betting companies sponsoring football is bad,
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Taylor Pearson
TaylorPearsonMe
1/ There's an old business parable originally published in 1916 called "Obvious Adams"I first read it maybe ten years ago and a couple times every year, I think back and
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Shane O Leary
shaneoleary1
'It’s a research goldmine. If you want to find out what people are thinking go on TikTok. It’s a bit like Reddit or Mumsnet but with fewer nazis and mums.
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Stephan Seiler
SeilerStephan
I thought I try my hand at a best-of-2020 list. Here are five papers published in marketing journals in 2020 that I enjoyed reading this year …1)Spillovers from
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Rich Jordan | Strongpoint
StrongpointRich
There's a big difference between Productive and Non-Productive costs.Not understanding this difference will lead to stagnation in your business. Productive costs: - Advertising- R&D- Sales- Production capacity (increase bottom line,
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Mark Nottingham
mnot
One of the big arguments that @Google uses to justify AMP is that private information (the preload) shouldn't be leaked to publishers. Let that sink in for a moment.
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