Read on Twitter
Asters and their advertising.
A lot of people don’t seem to understand it. Here’s what I observed:
- The mediums used makes the brand more approachable; if someone who never heard of Asters see their advertising it gives you a feeling that there is a human behind all of this. https://twitter.com/asters_mv/status/1295263928683868160
A lot of people don’t seem to understand it. Here’s what I observed:
- The mediums used makes the brand more approachable; if someone who never heard of Asters see their advertising it gives you a feeling that there is a human behind all of this. https://twitter.com/asters_mv/status/1295263928683868160
- You now clearly know what they sell; The social messaging and content used shows exactly what they are selling without any fancy words or terms to describe it. Anyone can look at it and understand exactly what they sell.
- Portrays affordability; The content used is not “fancy” or doesn’t look too premium. This indirectly shows the brand as an affordable brand to everyone.
- The methodology used helps to kickout content fast and grab audience attention in a world where brands are competing for the attention of customers. PLUS this is done at a low cost.
If this is done on purpose I would say this is very smart and out of the box. If it wasn’t done intentionally don’t fix it. Keep doing what you are doing.
You don’t have to tone it down. Do what you do.
* I am only talking about their MARKETING techniques
You don’t have to tone it down. Do what you do.
* I am only talking about their MARKETING techniques
