Some staggering trends for mobile apps in 2020 via @appannie:

- App downloads +7%
- App Store spend +20%
- Mobile Ad Spend +26%

https://www.appannie.com/en/go/state-of-mobile-2021/

More 👇
Mobile #gaming trends in 2020:

- Total Consumer Spend +20%
- Hours spent in some categories grew at triple digit % 🤯
Mobile #finance trends in 2020:

Time spent in...

- Finance apps +45%
- Stock market apps +55% 🤯
Trends in #Social Apps

#TikTok usage hours per user grew 70% in the US and 80% in the UK, on track to hit 1.2bn active users in 2021

TikTok had ~500m MAUs in mid-2018. Impressive growth 🚀
Trends in mobile #streaming:

- 40% more hours streamed
- YouTube sees up to 6x time spent per user vs next closest app ( $GOOG > $NFLX ), up to 38h per month! 🤯
Trends in mobile #shopping:

- Weekly hours spent in shopping apps +30%
- Social commerce and live shopping present a $2 TRILLION market globally by 2024 🤯
- $PINS downloads +50%
- $FB's Instagram downloads +20%
- $MELI crushing it on LatAm, of course.
Trends in mobile food & drink #delivery:

- Weekly sessions grew up to 105%
- Most markets reached record highs in Q4 2020.
Trends in mobile #marketing & #advertising:

Mobile ad placements grew:

355% 🇹🇷
175% 🇲🇽
170% 🇧🇷
165% 🇫🇷
95% 🇺🇸 => reached $240bn, with $290bn expected for 2021, or +21%
Rankings by market:

MAUs => $FB
Downloads => #TikTok
Consumer Spend => $MTCH 😏
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