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With England currently in its second nationwide #lockdown, it's important that businesses and #brands keep consumers informed, instilling confidence that the company is still active and healthy.
Take a look at our top tips on keeping communication strong #THREAD
Take a look at our top tips on keeping communication strong #THREAD
1. Take media opportunities as they come - it’s important to take advantage of opportunities as they arise. Whether a journalist is looking to speak to industry experts or a particularly relevant #news story has landed in the press, make sure to jump on the chance to contribute.
2. Keep social media active and engaging - #socialmedia is essential for #marketing, and keeping channels populated helps to demonstrate what you do, bolster overall brand awareness, shape tone of voice and connect with existing and potential customers, ultimately driving leads.
3. Be proactive with contact - updating #socialmedia, websites, sending emails and picking up the phone for a few minutes is incredibly valuable and shows an element of care. Personal contact is not to be underestimated – customers will value your time and #communication.
4. Go above and beyond - consumers are looking for more than just single products and services. They want to trust what you are offering as a company is of high value and quality, so demonstrating authenticity, provenance and corporate social responsibility will add credibility.
