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Austin Rief ☕️
austin_rief
1/ THREAD: @HubSpot's acquisition of @TheHustle is a great example of a niche, vertical media business acquisition. Here is what that means, why it makes sense, and why it doesn't
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THREAD: Here are 3 common hiring mistakes I've seen when building an early-stage startup. When hiring early execs, you must ensure they are willing to get in the weeds.While their
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THREAD: Here are 10 insights I've learned over the last 5 years from cofounding and selling business. On startups, investing, marketing, and career advice: "I learn more from speaking with
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People find motivation is different places.Many find theirs by proving others wrong. Here is a story that put a chip on my shoulder in the early days. [thread] 2/ During
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1/ "What I've learned" meta-threadI enjoy posting content on running a business, leadership and what I've learned along the way. I will continue to add as I share more. Feel
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1/ "Why didn't @morningbrew raise VC money?" is a question I answer a lot.So I thought I'd answer it here for everyone.This is why we didn't raise VC money, and
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1/ When @morningbrew began spending money on paid acquisition in 2018, 2 small insights exploded our growth ~10x in a year.Small insights can have a huge impact.Here is what we
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1/ In the early days of @morningbrew, we launched a college ambassador program.This "Brew-bassador program" was the main catalyst in our early growth to 100k subscribers. Here is how we
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1/ I often get asked how @MorningBrew got its first 10k subscribers. So, I’m just going to share some thoughts here:[thread] 2/ I joined @businessbarista in 2014 to transform a
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1/ New founders spend too much time trying to emulate mature companies they admire, and not enough time learning what those companies did in the early days. Understanding the journey
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A few miscellaneous thoughts on Substack.(thread) 2/ I think the strategy of poaching big name writers onto the platform is just a (very very smart) GTM strategy.Long term, the real
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1/ Last week @morningbrew hit 1 million unique daily opens. We did it through:- Incredible content- Intense Focus- A few marketing insights- A little help from Jeff BezosHere is how
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