Takeaways from "How and why to start a cohort-based course in 2021" on @joinClubhouse with some of the greats

@shl
@david_perell
@fortelabs
@patel0phone
@will_mannon
1/ On leading

- Live sessions need to create "urgency" - this drives people's desire to be there and participate

- Balance of speaking and interaction is key. Too much speaking and it becomes college, too much interaction and there's no learning
1a/
- "The burden of keeping your audience awake and also learning is on you" @wes_kao

- Practice finding energy that you and your audience feel

- Courses are like an action movie. Give down time to reflect after high intensity
2/ On importance

- "Historically, we learn tribally" @fortelabs
Learning + experiences are memorable with other people

- Deadlines and other members create accountability

- Self-paced courses require you to fill all roles. Cohorts distribute roles which makes learning easier
3/ On interaction

- Providing value naturally creates future leaders and of the course

- Make space for subgroups to form; they create lifelong friendships

- Shared goals and struggles create the "wedding effect", people important enough to be in your wedding @patel0phone
4/ Q&A

- Certification comes from the proof in personal change.

- Quality of content is king. Start small, but make it powerful.

- Your pricing model filters the level of commitment

- Vet the demand for your course before launching
You can follow @BrockHBriggs.
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