A guide to authentic writing.
1. Write what you know
2. Be transparent
3. Simplify
4. Put your readers first
5. Make every word count
Read HOW and WHY


1. Write what you know
2. Be transparent
3. Simplify
4. Put your readers first
5. Make every word count
Read HOW and WHY


Write what you know.
All you have to do is write one true sentence. Write the truest sentence that you know. - Ernest Hemingway
Authenticity starts with truth. Write the things you learn, what you're exploring, and topics that matter to you.
All you have to do is write one true sentence. Write the truest sentence that you know. - Ernest Hemingway
Authenticity starts with truth. Write the things you learn, what you're exploring, and topics that matter to you.
Be Transparent.
"Transparency is a great way to show that you are a real person..." @arvidkahl from Zero to Sold
People want to connect with other people. It starts by sharing who you are, what you believe in, and what keeps you up at night. https://www.amazon.com/Zero-Sold-Start-Bootstrapped-Business-ebook/dp/B08BWZS8VN/ref=sr_1_1?dchild=1&keywords=Zero+to+sold&qid=1613231509&sr=8-1
"Transparency is a great way to show that you are a real person..." @arvidkahl from Zero to Sold
People want to connect with other people. It starts by sharing who you are, what you believe in, and what keeps you up at night. https://www.amazon.com/Zero-Sold-Start-Bootstrapped-Business-ebook/dp/B08BWZS8VN/ref=sr_1_1?dchild=1&keywords=Zero+to+sold&qid=1613231509&sr=8-1
Simplify.
"Simplicity is a kind of TRANSPARENCY...When everything is visible and appears to be dumb, little details take on larger meanings." @david_perell
By removing the complexities, the "dressing up" of writing, we offer a truer, relatable piece. https://twitter.com/david_perell/status/1021868069935824896
"Simplicity is a kind of TRANSPARENCY...When everything is visible and appears to be dumb, little details take on larger meanings." @david_perell
By removing the complexities, the "dressing up" of writing, we offer a truer, relatable piece. https://twitter.com/david_perell/status/1021868069935824896
Put Your Readers First.
@JanelSGM does a wonderful job of this in BrainPint. She gives readers exactly what they *want to read, what they *need to read, and provides it *how they like to read it. https://twitter.com/JanelSGM/status/1356938160874418181
@JanelSGM does a wonderful job of this in BrainPint. She gives readers exactly what they *want to read, what they *need to read, and provides it *how they like to read it. https://twitter.com/JanelSGM/status/1356938160874418181
Make Every Word Count.
Virginia Woolf describes her book's character in a handful of words, “Mrs. Dalloway said she would buy the flowers herself.” 3 seconds that capture readers.
Each word should have a purpose & move the sentence forward.
Virginia Woolf describes her book's character in a handful of words, “Mrs. Dalloway said she would buy the flowers herself.” 3 seconds that capture readers.
Each word should have a purpose & move the sentence forward.
What's authenticity in writing?
It's being true to yourself, respectful of the reader's time, and providing great value.
Great writers under 5k followers to follow for value: @jessievbreugel @KasiaManolas @metajess @kevon69 @dbustac @Kjellvdv & more, DM to connect!
It's being true to yourself, respectful of the reader's time, and providing great value.
Great writers under 5k followers to follow for value: @jessievbreugel @KasiaManolas @metajess @kevon69 @dbustac @Kjellvdv & more, DM to connect!
For authentic brands, check out @Andreea_Serb's great piece, "The Radical Power of Authenticity" https://growthtalk.co/authenticity