Think you can't grow on Instagram in 2021?

You're wrong.

Don't blame it on the a a a a algorithm

As the platform changes, you must adapt to where it's going.

Here's 5 ways I execute on Instagram to grow @TheHustle's IG page in 2021

1/ Relevancy > Strategy

Strategy has its place but relevancy supercharges growth.

Social and culture go hand in hand.

The more relevant you are in culture the more of an impact your content will have.

Big moments = pause your strategy and execute on relevance.

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2/ Use Every Feature Instagram Provides

Instagram’s algo rewards you if you can keep consumers on your content.

To do so, use every feature available.

This will keep your audience roaming your content for minutes.

In reward, your content will become more discoverable.

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3/ Curate From All Platforms

Instagram is the platform where all content forms live.

Curate tweets, Tik Toks, YT/FB videos, Snapchat, all to your page

This will help you create content at scale.

Your audience wants more content than you think.

Give it to em’.

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4/ Use One Link To Maximize Conversions

Sure, Linktree is cool but…

Conversions are cooler.

Linktree adds multiple steps and distractions.

If you have a desired outcome, then maximize for that outcome.

Make it as simple as possible. It’ll drive conversions.

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5/ Focus on Shares and Saves

Likes are a dopamine hit.

Shares and saves mean your content is bringing forth some form of value.

These metrics help you become discovered outside your followers.

Shareable content > Likeable content.

*shares will drive likes TOO

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