THREAD: 20 things I wish someone told me about being an entrepreneur.

What I learned in 7 years building and selling a tech company. On startups, marketing, mental health, and boostrapping.

Let's go! ⏬⏬⏬
The most important part of the business is YOU.

Be mindful of your mental health, physical health and avoid burnout at all costs.

Invest in yourself. https://twitter.com/myfriendjanine/status/1330543184334745601?s=20
Find people who are just a few steps ahead of you to learn from. Peer mentorship is underrated. https://twitter.com/myfriendjanine/status/1294714185830535173?s=20
Bootstrapping is not glamorous. https://twitter.com/myfriendjanine/status/1339301511906684931?s=20
Always be connecting.
Meet with people when you don’t need anything.
Build your network with authenticity.
Give back because you want to not because you want something in return.
Reimagine hustle culture, prioritize mental health. https://twitter.com/myfriendjanine/status/1293652273877442561?s=20
DEV→REV. Prioritize product roadmap based on building things that will bring you revenue. https://twitter.com/myfriendjanine/status/1281270134968066048?s=20
Pay people well.
Personal growth and career paths are important. https://twitter.com/myfriendjanine/status/1329161455619497993?s=20
Building for yourself is one thing.
Being customer-centric is a different thing.
Be the latter and you will stand out. https://twitter.com/myfriendjanine/status/1314214226831929345?s=20
Live with an abundance mindset and you'll never feel envious of others and their success.
The real win is that we all win. https://twitter.com/myfriendjanine/status/1304507561736105986?s=20
Be scrappy. Stay focused. Find customers.
Sales cures all. Get that MVP to revenue ASAP. https://twitter.com/myfriendjanine/status/1285278027304312833?s=20
Do what you love - outsource the rest. https://twitter.com/myfriendjanine/status/1312742406736015367?s=20
Customer acquisition is nice but in a SaaS business, retention is key! 🔑
BENEFITS > FEATURES 💥 https://twitter.com/myfriendjanine/status/1266101716547710981?s=20
Nail down your competitive advantage 🔨 https://twitter.com/myfriendjanine/status/1286732805544738817?s=20
Know your strengths. 👀 https://twitter.com/myfriendjanine/status/1336474745836015619?s=20
Be confident in yourself.
Start your sentences with intention.
And end them with a PERIOD. https://twitter.com/myfriendjanine/status/1273759433856819200?s=20
Lead into things that bring you joy. 💓 https://twitter.com/myfriendjanine/status/1302626938884890624?s=20
When you're feeling stuck, share your journey. Evergreen content! https://twitter.com/myfriendjanine/status/1274415022874210305?s=20O
Find operator angels who want to be part of your journey. https://twitter.com/myfriendjanine/status/1339582071522566144?s=20
Find founder-friendly investors who want to help you along the way. https://twitter.com/myfriendjanine/status/1297533767775657984?s=20
Remember it's OK to:
- Say no
- Be unsure
- Have bad days
- Make mistakes
- Turn down a deal
- Take a nap on a workday

Honor your mental health, and be the person you want to be. Startups come and go.

♥️ Your worth is not tied to your work!♥️
You can follow @myfriendjanine.
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