1/ We are doing something 99.9% of landscaping companies don’t do that are +/- similar rev or less
*Offer health/dental insurance
Why don’t others do it?
- It’s expensive as shit
- Employee turnover
- “No one else does it, so why should we” comparing to market
Why we are...
*Offer health/dental insurance
Why don’t others do it?
- It’s expensive as shit
- Employee turnover
- “No one else does it, so why should we” comparing to market
Why we are...
2/ My message to supervisors, your responsible to take care of the job sites. My responsibility is to take care of you!
Issue 1. It’s expensive
It sure is. I look at it 2 ways
1. Differentiating ourselves from competition
2. It pales in comparison to cost of employee churn
Issue 1. It’s expensive
It sure is. I look at it 2 ways
1. Differentiating ourselves from competition
2. It pales in comparison to cost of employee churn
3/
3. It’s a fixed cost (relative to employee size). I know our profitability margin. Simple math on how to pay for it in literal sense.
Now I have a target goal I have to hit to pay for itself.
Give me a goal and I’ll bust my ass to hit it!!
3. It’s a fixed cost (relative to employee size). I know our profitability margin. Simple math on how to pay for it in literal sense.
Now I have a target goal I have to hit to pay for itself.
Give me a goal and I’ll bust my ass to hit it!!
4/
Employee turnover
Employees bounce for a variety of reasons, bc relatively speaking - every landscaping co is the same +/- $1 or so an hour.
Churn is a BIIITCH when it’s an A+ emp
By offering H/D Ins - we just reduced odds of employees leaving - I think by large %
Employee turnover
Employees bounce for a variety of reasons, bc relatively speaking - every landscaping co is the same +/- $1 or so an hour.
Churn is a BIIITCH when it’s an A+ emp
By offering H/D Ins - we just reduced odds of employees leaving - I think by large %
5/
“Nobody else does it”
GREAT - even more reason for us to do it. We are trying to separate ourselves from the pack
Business acumen
Quality of service
Customer relations
Employee relations
the last box off now!
I think other co emp will flock to us when word gets out
“Nobody else does it”
GREAT - even more reason for us to do it. We are trying to separate ourselves from the pack
Business acumen
Quality of service
Customer relations
Employee relations

I think other co emp will flock to us when word gets out
6/
If you understand risk ($ leaving) with reward (low emp churn, happier employees [not worried about every 1c in case health scare], edge on competition) and you feel like the benefit outweighs the cost
It’s a no brainer
If you understand risk ($ leaving) with reward (low emp churn, happier employees [not worried about every 1c in case health scare], edge on competition) and you feel like the benefit outweighs the cost
It’s a no brainer
7/
PS. Health insurance is expensive! Can somebody disrupt this please!!!
PS. Health insurance is expensive! Can somebody disrupt this please!!!