Welcome to the greatest time in history for starting a company!

Incredible Startup Vintages:
💮 1999-2000: Dot-Com
💮 2012-2014: Mobile

But the best is yet to come:
💮 2021: NoCode

The playbook is being re-written live at @beondeck’s #ODNC1
I mean.... @thisiskp_ is smashing it out of the park 🤯 with these intimate nocode fireside chats with legends like @rrhoover @jmj @gregisenberg @tylertringas @bentossell @5harath @thehelenmayer @gill_works

Some of my highlights (more will come)

AUDIENCE FIRST

“Don’t start from zero. If you can’t get 10 people together in an iMessage group to talk about your ‘thing’, chances are your startup isn’t going to work. Think of it as a funnel:
audience → community → service.” - @gregisenberg

MONETIZE BEFORE YOU BUILD

“The ultimate test for a nocode product is when you drop a paywall. If you can convert users to paying for something that is not fully ready, that’s the ultimate sign of respect that you’re solving a real problem.” - @jmj

PRIORITIZE DISTRIBUTION

"The bias towards engineering driven founders has shifted significantly. As it's getting easier to build and launch the risk is in how to get distribution, and in the subtle nuances and details of building products people love."
- @rrhoover

RELEASE IDEAS IN HOURS

“We threw a product out using 100% nocode in one morning, and we had 1mil uniques within 24h. What people don’t talk enough about is how important nocode is for marketing, positioning, testing and getting the word out there.” - @gregisenberg

BUILD A CULT TO STAND OUT

"In a no-code world building a cult is more important than ever. The only thing that you have [to differentiate you] is your community." - @jmj

IT’S ALL ABOUT THE REPS

Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a side project.
Build a startup!

- @5harath

FAST FASHION FOR PRODUCT

“The best nocode projects play on something that’s in the current zeitgeist, in the news this week.” - @jmj

THE CREATOR ECONOMY

“The Creator Economy, the tools that help people make money on the internet, we love this category because It would be amazing if more people could create financial independence through the internet.”

Also blown away with the @beondeck crew @_rpgbx, @techdetjoe, @JanelSGM making this happen. The belief capital, professionalism, community .... 🤯❤️
FUNDING BOOTSTRAPPERS

“The power law, where 1% of investments make up all returns, is a self-fulfilling prophesy. What if early stage investing could optimize for a bunch of singles, doubles and triples, versus a ton of strikeouts and one home run.” - @tylertringas

AUTOMATE ‘THE BUSINESS’

“It’s not as sexy, not as fun or as shareable on Twitter, but it’s in the business world, when helping someone with an automation at work, that’s where nocode will have the biggest impact.” - @bentossell

CUSTOMER DISCOVERY -
AN INVITATION TO ACT

“When you’re creating a nocode MVP, what’s important is that you’ve done your customer discovery. As I was having conversations with all users all the time, I was also able to roll out a new product over a weekend.” - @thehelenmayer

ANTI-CUSTOMER DISCOVERY

“As much as customer discovery is important, anti-customer discovery is important too. Engage with people before they’ve started using your product, qualify your beta users.” - @thehelenmayer

ITERATE AS QUICKLY ON THE INSIGHTS AS ON THE BUILD

“No-Code makers are natural design thinkers.” - @stickysisa

You can follow @marcusustwo.
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