How to pick the best domain name for your next project.
Why is it important?
It's the first impression.
It affects SEO.
It defines your brand.
So, which name should you go for? And what domain?
Let's talk about this!
Why is it important?



So, which name should you go for? And what domain?
Let's talk about this!

Keep it short.
Make it memorable, a good example would be @fast and their http://fast.co domain, I'm sure I'm never gonna forget that one.
They could've gone with http://thefastestcheckout.com but they chose something more memorable.
Make it memorable, a good example would be @fast and their http://fast.co domain, I'm sure I'm never gonna forget that one.
They could've gone with http://thefastestcheckout.com but they chose something more memorable.
Make it easy to pronounce and spell.
If people can't talk about your domain or can't remember how it's written, it's gonna be a lot harder for them to recommend it or talk about it. You lose a lot of word of mouth.
If people can't talk about your domain or can't remember how it's written, it's gonna be a lot harder for them to recommend it or talk about it. You lose a lot of word of mouth.
Don't be super-specific, leave yourself room to grow.
Going back to our @fast example, I'm sure they can work and optimize and improve something else about the web in the future, not only checkouts, and they don't even have to change their name for that.
Going back to our @fast example, I'm sure they can work and optimize and improve something else about the web in the future, not only checkouts, and they don't even have to change their name for that.
Research your domain.
You don't want to create your brand around a name and then find out there's someone else doing something bigger with it (or something that you don't want your name associated with).
You don't want to create your brand around a name and then find out there's someone else doing something bigger with it (or something that you don't want your name associated with).
If you are out of ideas, use a domain name generator!
There's many out there, one I really like is http://nameboy.com , really simple, you add a couple of words and it generates different ideas for you.
There's many out there, one I really like is http://nameboy.com , really simple, you add a couple of words and it generates different ideas for you.
Stick with .com if you can.
52% of websites are .com, people are familiar with that, so try to get the .com domain if you can, if you can't, try to get a gTLD domain over a ccTLD.
What is this?
52% of websites are .com, people are familiar with that, so try to get the .com domain if you can, if you can't, try to get a gTLD domain over a ccTLD.
What is this?
ccTLD stands for "country code top-level domain" and gTLD for "generic top-level domain".
This means that if you get a ".es" domain, search engines will think you are a Spanish website and will not rank you high for English speakers.
This means that if you get a ".es" domain, search engines will think you are a Spanish website and will not rank you high for English speakers.
So what domains are gTLD?
.com, .net, .org, etc.
Many ccTLD domains can become gccTLD (non-restricted ccTLDs) if they become popular enough.
Examples: .co (Colombia), .tv (Tuvalu), .dj (Djibouti), .ad (Andorra), .me (Montenegro), etc.
.com, .net, .org, etc.
Many ccTLD domains can become gccTLD (non-restricted ccTLDs) if they become popular enough.
Examples: .co (Colombia), .tv (Tuvalu), .dj (Djibouti), .ad (Andorra), .me (Montenegro), etc.
Let's sum it up.
Keep it short.
Keep it simple.
Keep it memorable.
And follow me for more tips like these
Keep it short.
Keep it simple.
Keep it memorable.
And follow me for more tips like these
