checked out that jam band 'Goose' that does the 20:21 cover of 2021 by Vampire Weekend. a thread on my findings:
they did a 'virtual tour' earlier in the pandemic in which they held netflix watch parties, classes on health/wellness, yoga, etc. they occasionally played shows as well
they somehow got a barn in fairfield county, CT (which had enough electricity to support a live show) and live streamed "bingo sets" in which they would use a bingo ball cage to determine parameters for the songs. a pass for a week of these events was around $60
the band additionally shot a 55-minute concert film and released a compilation of their bingo set music for $12.99. anyone who has ever been in a band knows that the overhead for all this is already absolutely bonkers
for some reason, their logo is clearly vectorized script done with the brush tool in adobe illustrator. was definitely made by a buddy of theirs in the early days and they won't change it out of homage to them.
here's a press photo I found (which perfectly crops to twitter, which scares me). they all look like they met at quinnipiac university and spent much of their time doing slack line. not a diss.
in this photo from their recent bingo shows, their lead singer is apparently absolutely jacked (the one with the open shirt). they are not only a Talented and Rich band, they are a Strong Band
as it turns out, they have a BUNCH of professionally shot videos and have had them for the last two years, ranging from huge festivals to small clubs. https://goosetheband.com/videos 
they are also an Outfit Band. here they are being matching outfits for their annual Goosemas holiday concert, which they did last december (virtually of course)
they somehow did this at, uh, Rockefeller Center in NYC.
by now I'm still baffled by how all of this happens, so I started look into their management company, 11elevengroup. they seem to be pretty boutique and manage other semi-known jam bands such as pigeons playing ping pong. http://11e1evengroup.com/mgmt/ 
I think Goose is if a subscription service was a band. Being a fan of them means you have to pay constant attention to them and consume their boundless new content/updates as they come up
I like to think of Goose as the Spotify of music, or the Netflix of Uber, or the Venmo of Facebook
Goose, in a way, is also a religion. You devote a significant amount of time and effort into following their tenets and pouring over their content for personal fulfillment. When you die, you get to become a member of Goose for $49.99 a month
I wonder if Goose does what every band does, which is accepts merch payments through Venmo, but does what every band does not do, which is do this as an exclusive paid partnership with Venmo
This band has a fairly meteoric rise, so I'm wondering if they will eventually attempt to copyright the word Goose itself and earn royalties off of every actual goose. They'll also do a Goose the Goose series of concerts to raise money for legal fees
The catch is this-- 11eleven Management already has the money to do this. So the legal fees will actually be money to support the lawyers' one-month free membership to Goose+, Goose's streaming service. This was part of the contract they agreed to.
Then the band releases a documentary/concert miniseries about the legal proceedings and the benefit shows called The Goose the Goose Tapes exclusively on Goose+. The band wears Patagonia to court and, after playing a 25 minute cover of Creep, the court rules in favor of Goose
I think I like this band
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