Yesterday after making a bonfire in a freezing winter wonderland, I decided to kick back a little with a Youtube video.

I found a great video where @nevmed and @theSamParr discussed The Hustle and Sam Parr's story.

Here are a few nuggets I took from it!

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1. Before you'll win big, You'll win small. If at all.

Sam founded many businesses before making it big with The Hustle.

He sold Itch Juice Poison Ivy Remedy online.

He built a roommate matching app Bunk. (It got acquired by Apartment List. )

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He even had an online moonshine business while in college.

It was kinda illegal! - What a Rebel!

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2. Building a media company first

For me, it was interesting to hear that one of the reasons he built the Hustle newsletter was that he wanted to build other companies on top of that.

Classic "build a media company first, follow up with a product later " case.

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Neville and Sam also gave a golden nugget for everyone in the content business. Create a subscription business.

It keeps you motivated, holds you accountable, makes you more money.

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3. Email hasn't changed in 20 years

One of the reasons why Sam built his media company on the email was because email hasn't drastically changed in 20 years.

You are not building your audience on someone else's land. The rent won't rise every 18 months.

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But I can't help stop thinking when and how it will change?

Nothing is forever.

What will be the new email? If anything at all? Text?

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4. Ask questions
I love how Sam framed asking questions is like cheat codes to life.

You'll find out what these people did right and the mistakes you should avoid.

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Neville took the liberty to explain that Sam asks questions so shamelessly, it often makes other people uncomfortable.

Apparently, it isn't uncommon for him to ask "how much do You make" when meeting a person the first time.

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However, he did say he has won more than lost from asking "uncomfortable" questions.

People will tell you many things they haven't told anyone if you put them on the spot and ask.

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5. To be an interesting writer, you have to be an interesting person.

It is kinda self-explanatory, right?

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6. Host the party

When you are a nobody, the easiest way to hang out with somebodies is to be a host.

A host of a conference, a host of a podcast, a host of a party, a host of a Clubhouse book club?!

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Just invite the ballers to the show! And you get to hang with them backstage!

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7. Do shit, adapt, validate

Neville and Sam once worked together on a project called Jobs.

"Jobs" concept: researching different companies, summarizing them for job seekers so they would know who to work for.

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But the research part of it was so valuable that people wanted to invest in these companies based on their research.

And they wanted more crazy thorough researches.

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So Sam validated whether they could turn it into a business by launching a Gumroad page called Trends and pre-selling 50k worth of research content.

Without actually writing a single line.

That is how Trends came to be.

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And he has done similar validations a lot of times before.

When he started his Itch Juice venture, he also sold 10 remedies with a fake Photoshopped product picture without any inventory.

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