How to set expectations before someone invests in your company:

The more you engage your investors, the more involved they become and the more value they deliver in the shortest amount of time.

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We expect every investor to be a passionate user of the product
We expect every investor to generate new leads & refer their friends/followers
We expect at least 1 monthly call to get your feedback on company strategy
We expect founder angels to champion our product inside your company
We expect operators to introduce and help us close candidates
The ecosystem is filled with helpful angels, plenty of new funds, and firms stacked with super connectors who are able and ready to help.

Here's a list of tangible ways to activate investors and early supporters https://wfh.substack.com/p/three-ways-to-activate-your-army
You can follow @briannekimmel.
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