The Leader of Blackpool Council has condemned the BBC for its “wholly misleading” coverage of COVID-related death rates in Blackpool.
 
The corporation broadcast reports on its main news channels suggesting that Blackpool had one of the highest death rates in the country, but did

not take into account local factors such as age of the population, which distorts comparisons with other areas.
 
Although these “standardised” rates, which take those factors into account, were provided to the BBC team, demonstrating that Blackpool had relatively low rates

compared to other parts of the North West, they chose not to use them.
 
Cllr Lynn Williams said: “We are dismayed by the BBC’s coverage. It was very apparent from the get-go that they had a particular narrative in mind and did not want to engage with anyone who might cast doubt

on that narrative. We offered to put forward our Director of Public Health to give the programme team the right context but again they chose not to accept.
 
“The end result was a wholly misleading report, without any real purpose and was an affront to all of those people who are

working so hard to protect vulnerable people in Blackpool from the impact of the pandemic. As a resident of Blackpool, I am tired of this sort of lazy journalism that repeatedly misrepresents the town.
 
“Whilst the BBC might argue that the broadcast was about Lancashire in

general, it was very clearly rooted in Blackpool, creating a false impression about the resort and its response to COVID. It is somewhat ironic that a news item that purported to be about inequality was in itself so unfair and unbalanced.”
 
Dr Arif Rajpura,

Director of Public Health for Blackpool Council, added: “We went to considerable lengths to try to explain to the BBC journalist that the statistics it was so intent on using were out of context. Had they used the recognised Age Standardised rates of death due to COVID, the

figures show Blackpool at 199 compared to a North West average of 207.
 
“Using a different set of statistics to support a pre-ordained narrative is irresponsible and can only alarm people and undermine those who are working tirelessly in the community.
 
“Had the BBC wanted to

portray a more balanced picture, it could also have pointed to Blackpool having the lowest infection rates across the whole of Lancashire, currently standing at 280 per 100,000 of the population compared to 423 for the North West and 403 for England respectively, or to the speed

at which we have rolled out one of the UK’s biggest vaccination hubs at the Winter Gardens. Sadly, that was not part of the agenda.”