Twitter is fun.
You enjoy engaging with others. You love the feeling when the account you admire hits the follow button on your profile.
All good.
But wouldn't be nice if you can get money from tweeting as a side product?
You enjoy engaging with others. You love the feeling when the account you admire hits the follow button on your profile.
All good.
But wouldn't be nice if you can get money from tweeting as a side product?
It's paradox.
We live in an age where "attention is the new currency" and it's more valuable than ever.
Yet, many people here:
- have fans
- create great content
- have a fair amount of attention
And don't make a single $ from it.
We live in an age where "attention is the new currency" and it's more valuable than ever.
Yet, many people here:
- have fans
- create great content
- have a fair amount of attention
And don't make a single $ from it.
You can monetize your account in several ways.
I will show you the way, that's
- non-spammy
- non-pushy
- non-scammy
I will show you the way I like the most.
The email way.
I will show you the way, that's
- non-spammy
- non-pushy
- non-scammy
I will show you the way I like the most.
The email way.
Email is a king.
Email is the way how can you have a nice chat over coffee with the people who like your content at scale.
How can you monetize your Twitter account using email?
You build a simple funnel.
In the next tweets, I will break each step of how to do that.
Email is the way how can you have a nice chat over coffee with the people who like your content at scale.
How can you monetize your Twitter account using email?
You build a simple funnel.
In the next tweets, I will break each step of how to do that.
1. If you haven't yet, pick up a niche
That means that you will choose what will you speak about on your account and what you won't speak about.
E.g. my niches are:
- Website creation
- Freelancing
- Freedom
I speak almost always about those, and people know what to expect.
That means that you will choose what will you speak about on your account and what you won't speak about.
E.g. my niches are:
- Website creation
- Freelancing
- Freedom
I speak almost always about those, and people know what to expect.
2. Create a lead magnet
A lead magnet is a valuable source (related to your niche) you will give away for free (in exchange for the customer email).
It could be
- ebook
- video course
- resource list
- PDF checklist
You can design it in Canva for free.
A lead magnet is a valuable source (related to your niche) you will give away for free (in exchange for the customer email).
It could be
- ebook
- video course
- resource list
- PDF checklist
You can design it in Canva for free.
2b. The higher the value of the resource is, the better conversion rate you get.
As contra intuitive as it sounds:
OVERDELIVER WITH YOUR LEAD MAGNET HEAVILY.
Some examples:
@oliviercantin Twitter Growth Course https://join.oliviercantin.com/
@Backlinko Guides https://backlinko.com/blog
As contra intuitive as it sounds:
OVERDELIVER WITH YOUR LEAD MAGNET HEAVILY.
Some examples:
@oliviercantin Twitter Growth Course https://join.oliviercantin.com/
@Backlinko Guides https://backlinko.com/blog
2c. Despite you don't create such a monumental resource, remember the lesson:
Never be greedy with the information or effort when creating a lead magnet.
E.g. This series took me about 8 hours to create: sererttps://twitter.com/FreedomDSGNR/status/1351550129346641920?s=20
Never be greedy with the information or effort when creating a lead magnet.
E.g. This series took me about 8 hours to create: sererttps://twitter.com/FreedomDSGNR/status/1351550129346641920?s=20
2d. But it performs pretty well (about a 35% increase in the list size).
Lead magnets are enormously powerful, so make sure you use their power.
If you don't know what lead magnet should you create, hit me a DM.
Once you have a lead magnet, it's time for the next step.
Lead magnets are enormously powerful, so make sure you use their power.
If you don't know what lead magnet should you create, hit me a DM.
Once you have a lead magnet, it's time for the next step.
3. Set up an email provider account
When comes to email provider, I suggest Mailer Lite
- Free up to 1000 subscribers
- Free automatization, segmentation, and landing page
- Epic support (even in the free version)
Reg here: https://www.mailerlite.com/a/kdo5al7wis (aff)
When comes to email provider, I suggest Mailer Lite
- Free up to 1000 subscribers
- Free automatization, segmentation, and landing page
- Epic support (even in the free version)
Reg here: https://www.mailerlite.com/a/kdo5al7wis (aff)
4. Create a simple landing page
A landing page is a one-page website with your sign up form.
Check the print screen of where to create a landing page in the MailerLite below.
P.S. You can also use Gumroad and the use Zappier to send the emails to MailerLite.
A landing page is a one-page website with your sign up form.
Check the print screen of where to create a landing page in the MailerLite below.
P.S. You can also use Gumroad and the use Zappier to send the emails to MailerLite.
4b. The most important thing on the landing page is the copy.
Visual is important as well, but if I have to decide copy wins.
Make sure you speak in the language of benefits and problems solved.
You can check how I tried to do it here: https://gumroad.com/l/freelancestart
Visual is important as well, but if I have to decide copy wins.
Make sure you speak in the language of benefits and problems solved.
You can check how I tried to do it here: https://gumroad.com/l/freelancestart
5. Build an Email Sequence with the sales pitch of a niche related products.
Create 3-10 email series that your subscribers will get when they join your list.
Make it niche-related and value-packed.
In the 2nd or 3rd email you can directly mention the products you recommend.
Create 3-10 email series that your subscribers will get when they join your list.
Make it niche-related and value-packed.
In the 2nd or 3rd email you can directly mention the products you recommend.
5b. What sequence to build? - Anything that's linked to your niche is fine.
If you're in Fitness, build a sequence on how to lose weight/gain muscles.
If you're in Twitter growth, build a sequence speaking about how to get to your first 500 followers.
You get the point.
If you're in Fitness, build a sequence on how to lose weight/gain muscles.
If you're in Twitter growth, build a sequence speaking about how to get to your first 500 followers.
You get the point.
5c. You can create your own paid products, or just get an affiliate link for the related product you liked.
If you want to help with the sequence check: https://dripscripts.com/ or hit me a DM.
Here's where you can create the automatization in the Mailer Lite:
If you want to help with the sequence check: https://dripscripts.com/ or hit me a DM.
Here's where you can create the automatization in the Mailer Lite:
5d. You may think... That's too much work! Why shouldn't you just promote the product or aff link straightaway?!?
Because this way it's MUCH MORE effective.
A couple of reasons why:
- You are credible
- You got a people's trust
- People want to reciprocate
Because this way it's MUCH MORE effective.
A couple of reasons why:
- You are credible
- You got a people's trust
- People want to reciprocate
6. Start promoting it
Congratz at this point you've built a funnel.
Now, it's time to promote it and improve based on the feedback and data you gather.
P.S. An epic "side-effect" of the promotion is, that you will build an email list as well.
Congratz at this point you've built a funnel.
Now, it's time to promote it and improve based on the feedback and data you gather.
P.S. An epic "side-effect" of the promotion is, that you will build an email list as well.
6b. How to promote your Lead Magnet on Twitter?
I think you should try 4 things:
1) Compose a thread where you will break down WHY it makes sense to get your lead magnet.
Like this: https://twitter.com/FreedomDSGNR/status/1351550129346641920?s=20
2) Mention your lead magnet in the DMs - when it's appropriate.
I think you should try 4 things:
1) Compose a thread where you will break down WHY it makes sense to get your lead magnet.
Like this: https://twitter.com/FreedomDSGNR/status/1351550129346641920?s=20
2) Mention your lead magnet in the DMs - when it's appropriate.
3) Post it under your well-performing tweets.
4) Post a "marketing tweet" mentioning this from time to time.
With those 4 approaches, you should get a steady number of people into your funnel.
4) Post a "marketing tweet" mentioning this from time to time.
With those 4 approaches, you should get a steady number of people into your funnel.
To sum it up:
- Pick up the niche
- Create a valuable lead magnet using Canva
- Set up a landing page using Mailer Lite
- Write an email sequence using DripScripts
- Pitch a product/service to offer
- Promote it on Twitter
Now it's your turn...
- Pick up the niche
- Create a valuable lead magnet using Canva
- Set up a landing page using Mailer Lite
- Write an email sequence using DripScripts
- Pitch a product/service to offer
- Promote it on Twitter
Now it's your turn...
Thanks for reading!
Best of luck with monetizing your account.
But if you follow this advice you shouldn't need it.
If you have any questions feel free to DM me.
Also, if you found this valuable consider RT the 1st tweet.
Have you considered monetizing your account?
Best of luck with monetizing your account.
But if you follow this advice you shouldn't need it.
If you have any questions feel free to DM me.
Also, if you found this valuable consider RT the 1st tweet.
