Email not making any money?

You're doing it wrong!

5 common mistakes and how to easily avoid them

Mistake 1 - Not building the list

Not putting efforts into building your list is like being a business who's not trying to get more customers.

Although there's immense value in your existing customers, you need new prospects if you want to make more money.

Mistake 2 - Not emailing enough

Where do you spend more money?

The coffee shop you go daily or the one you go once a week?

Obvious answer

So why do you expect to make more money by giving your reader less chances to buy from you?

You should at least email 4x/week

Mistake 3 - No/Bad Welcome Sequence

Your welcome sequence contains your most valuable emails.

They're 99% of the time the ones with the most engagement (open/click ratio).

Focus on:

Bonding with the reader through your own story
Providing immense value
SELLING

Mistake 4 - Pussy disease

Pretty common one

Emails don't convey authority
Call-to-actions are suggestive and not assertive
Offer isn't presented as the ideal solution

Fix those three and you shall open the doors of profitability

Mistake 5 - Lack of infotainment

People are hooked to entertainment and drama (just look at $GME.)

Your emails should be packed with both entertainment as well as value.

Keep people hooked to your writing, but give them something they can take away from it.

Too little of one of these and the long-term will be tough.

Learn how to:

Tell stories
Edit for impact
Extract lessons from contexts

I've developed a playbook mentioned by others as the...

"I wish I had this when I first started doing email."

List building methods
Frameworks for sequences
Frameworks for daily emails
Fill-in-the-blank templates
Checklists

No-brain investment https://gumroad.com/l/emailplaybook