๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—ฃ๐—ฅ - ๐—œ๐˜'๐˜€ ๐—ป๐—ผ๐˜ (๐—บ๐—ฒ๐—ฎ๐—ป๐˜ ๐˜๐—ผ ๐—ฏ๐—ฒ) ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐˜๐—ต๐—ฒ ๐—น๐—ถ๐—ป๐—ธ๐˜€

And so, with JM referencing the term,
there's no way the SEO sector is going to avoid turning this into a buzz :(

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#SEO #DPR #DigitalPR #DigitalPublicRelations
In truth, there really shouldn't be a "Digital Public Relations" role. There should be simply "Public Relations", with an understanding of "Digital"; it's presence, utility and impact.

But, as is often the case with anything to do with SEO,
it turns into Links.

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The reality is, REAL public relations is so much broader/wider than that.

It's meant to encompass (Online) Reputation Management.
It's meant to include perceptions, trust, association - it handles how people "see the brand".

That often includes a lot of work...

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It's not about "Content and Links".

It's about getting attention, getting in front of people, getting them to view you in a certain light.
It's about convincing people to associate "you" with a particular image, set of values and believing you.

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