Couple #CFL trends to watch moving forward.

1- How do you strengthen/empower player branding in this salary environment? With vets having so little guaranteed money?

Tough to create meaningful bonds when players are in and out in <2 seasons.
Salaries.

With less money available across the league, will teams that can offer more away from the field — Hamilton, Winnipeg, etc. — have an advantage?

How will big-market teams (each with very different ownership groups) react?
Future of Football.

Less kids are playing tackle football, and the sport is a distant 4th or 5th in participation in big markets.

The core of CFL fans trend older, whiter and rural; where will the sport be in 10, 20 years?
Roster Building.

There’s simply too much player movement in the league right now for players to create bonds with fans.

Potential fixes: Veteran protection, revamped draft/rookie contract structure — both of which probably require a stronger PA.
I love the league, and when my time working in it ended I happily bought two Argos season tix.

It occupies a unique (and important) space in the Canadian sports landscape, but needs to reposition out of COVID in order to ensure sustainability for the generations to come.
You can follow @Carlos77Verde.
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