This is a reason why clubs in the Premier League lack the ambition to win the league. You literally make fuck all of a bonus when you compare 1st to 4th.
Liverpool (1st) ended up generating £6m more than City (2nd) for winning the title, clear by 18 points
Liverpool (1st) ended up generating £6m more than City (2nd) for winning the title, clear by 18 points

The difference in money generated between 1st and 4th is about £15m.
The businessmen running most of these clubs don't understand how much trophies mean to fans. From a business pov, why would you splash ££ to win the title when prize money isn't that different from 1st to 4th?
The businessmen running most of these clubs don't understand how much trophies mean to fans. From a business pov, why would you splash ££ to win the title when prize money isn't that different from 1st to 4th?
This is partly the reason United haven't won a title post SAF. From the Glazer's own eyes, the fuck would those parasites spend lots on transfers - only to end up making a similar amount to people in 2nd, 3rd and 4th?
They're greedy businessmen. All they see is money.
They're greedy businessmen. All they see is money.
The EPL is rewarding failure (finishing 2nd, 3rd and 4th) as well as not rewarding success properly (1st).
If the prize money for 1st place was insane compared to the losers, clubs would be spending heavy trying to win the league.
The current system rewards losers.
If the prize money for 1st place was insane compared to the losers, clubs would be spending heavy trying to win the league.
The current system rewards losers.
Overall, by taking money from what the losers are getting and rewarding it to winners, the businessmen running these clubs, who don't value trophies like the fans, would actually be making heavy transfers to try and win the league.
Better prize money = more ambition
Better prize money = more ambition