We ( @SMFthinktank @wpi_economics ) have worked on how the rest of that 5.2m could improve their resilience to flooding. A lot will rest on individual action (as it does to protect against, e.g. burglary) - but there are significant barriers to this ( https://www.smf.co.uk/wp-content/uploads/2018/03/SMF-Incentivising-household-action-on-flooding_web-14-03-2018.pdf )
Our most recent work with @floodre put forward details of how Flood Performance Certificates could be used to prompt and support households to take action to improve flood resilience. https://wpieconomics.com/case-study/flood-performance-certificates/ . Taking this forward could be game changing for take up of resilience.
You can follow @MJ_Oakley.
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