Read on Twitter
Why your profile is bad and how you can improve it
/＊A THREAD＊/
/＊A THREAD＊/
On this thread, I'll help you craft the perfect profile and finally gain all the followers you deserve.
If you think your profile looks awesome and you'll not learn anything new from this, go ahead and jump to the last "Chapter", I'm sure that's something you can improve.
If you think your profile looks awesome and you'll not learn anything new from this, go ahead and jump to the last "Chapter", I'm sure that's something you can improve.
Your profile will dictate how people perceive your brand (you) and whether if they give you a follow or not.
You wanna make sure everything fits together, from your header to your pinned tweet.
Let's go over each item of your profile, from the top to the bottom.
You wanna make sure everything fits together, from your header to your pinned tweet.
Let's go over each item of your profile, from the top to the bottom.
#1 - Header
When someone opens your profile, that's the first thing that will stand out.
It has to be appealing and bonus points if it matches your profile pic.
Don't overdo it by adding everything you can think of. Keep it clean and simple.
When someone opens your profile, that's the first thing that will stand out.
It has to be appealing and bonus points if it matches your profile pic.
Don't overdo it by adding everything you can think of. Keep it clean and simple.
Here's a process I use when working with clients:
Step 1: Pick a background image
Go on unsplash or pexels (free stock images) and pick one you like.
You can also create your own background with a solid color, gradient, or geometrical shapes.
Step 1: Pick a background image
Go on unsplash or pexels (free stock images) and pick one you like.
You can also create your own background with a solid color, gradient, or geometrical shapes.
Step 2: Color adjustments
Go on Photoshop and make some adjustments to the color to better fit your brand and to make the overall design look more professional.
Go on Photoshop and make some adjustments to the color to better fit your brand and to make the overall design look more professional.
Step 3: Choose a font that goes well with your brand
Use that font for your name (or headline) and add a subtle drop shadow to stand out from the background.
Use that font for your name (or headline) and add a subtle drop shadow to stand out from the background.
If you want to insert your name (or headline) and a subject line, use a bold and bigger font for the name and a smaller and regular font for the subject line.
That will make your hierarchy clear.
That will make your hierarchy clear.
If you know how to use photoshop, go ahead and copy my methods.
If you're not a skilled designer, use canva or shoot me a DM to work with me.
If you're not a skilled designer, use canva or shoot me a DM to work with me.
#2 - Profile pic
Here you have 3 options:
• Use a picture of yourself (with high quality)
• Use an image from the internet (go search on pinterest)
• Use your own logo
Here you have 3 options:
• Use a picture of yourself (with high quality)
• Use an image from the internet (go search on pinterest)
• Use your own logo
That's a personal choice, all the 3 options work well.
If you go for the second option, I advise you to make some tweaks to it and make it more unique.
If you go for the second option, I advise you to make some tweaks to it and make it more unique.
#3 - Bio
This one isn't easy to nail at first, but you can change it whenever you feel like it. (don't overdo that)
I had over 3 different bios since I started. Keep testing new bios and improve them as you niche down your account.
This one isn't easy to nail at first, but you can change it whenever you feel like it. (don't overdo that)
I had over 3 different bios since I started. Keep testing new bios and improve them as you niche down your account.
Here's one approach I like when it comes to writing bios:
Tell your audience/ potential followers what you do and what you can do for them
Tell your audience/ potential followers what you do and what you can do for them
What to avoid?
1- Being too vague.
Show people, you got something specific to teach them and to help them with.
No one wants to follow another generic account that got nothing new to offer.
1- Being too vague.
Show people, you got something specific to teach them and to help them with.
No one wants to follow another generic account that got nothing new to offer.
2- Wasting characters for irrelevant stuff like:
• Your age
• Your nationality
Nothing wrong with that, but that's just irrelevant most of the time.
Unless you're extremely young or extremely old, you shouldn't waste your precious characters with that.
• Your age
• Your nationality
Nothing wrong with that, but that's just irrelevant most of the time.
Unless you're extremely young or extremely old, you shouldn't waste your precious characters with that.
3 - Too many emojis
Only use them if they're valuable and accurately represent your brand and your message.
Your bio will look more professional if you avoid using them.
Only use them if they're valuable and accurately represent your brand and your message.
Your bio will look more professional if you avoid using them.
#4 - Pinned Tweet
That's the first tweet people will see from you, so you better use it well.
You have 3 main options here
That's the first tweet people will see from you, so you better use it well.
You have 3 main options here
1- Use it to promote your course/ service
If you have a product and you made a thread about it and plugged your link at the end of it, go ahead and use that as your pinned tweet if your goal is to get more sales from that product.
If you have a product and you made a thread about it and plugged your link at the end of it, go ahead and use that as your pinned tweet if your goal is to get more sales from that product.
2- Use it with your best performing tweet
Let's say you got one viral tweet with 1k likes.
That will work for you as social proof.
That will prove that you're providing quality content that people actually enjoy.
Let's say you got one viral tweet with 1k likes.
That will work for you as social proof.
That will prove that you're providing quality content that people actually enjoy.
3- Use a thread that represents your brand.
If people are still confused about what your account is about after reading your bio, it's your pinned tweet's job to clarify that for them.
A "Re -branding thread" is a great example of that.
If people are still confused about what your account is about after reading your bio, it's your pinned tweet's job to clarify that for them.
A "Re -branding thread" is a great example of that.
#5 - Your feed
A lot of people sleep on this one, and that might be one reason you're not converting as many people as you'd like.
As you start to be active on Twitter, you also need to clean your feed every day.
What do I mean by this?
A lot of people sleep on this one, and that might be one reason you're not converting as many people as you'd like.
As you start to be active on Twitter, you also need to clean your feed every day.
What do I mean by this?
You'll eventually RT other accounts and RT shout outs you're tagged on. After 24 hours you should delete all of that to keep your feed clean and appealing for new potential followers.
Let's say you find an interesting account, you check the profile and all you see are retweets from other accounts.
You think: "Why should I follow an account that only RT other tweets?"
No point in following. You close the profile and you move on.
You think: "Why should I follow an account that only RT other tweets?"
No point in following. You close the profile and you move on.
Open your profile and ask yourself "Would I follow an account like this?"
Be honest with yourself or simply send me a DM and I'll give you my feedback.
Be honest with yourself or simply send me a DM and I'll give you my feedback.
Thanks for reading it.
I hope you've found value in it. If so, give it a RT to reach out to more people and like every tweet of the thread to help with the algorithm. https://twitter.com/_EvolvingMind/status/1351945193562451968?s=20
I hope you've found value in it. If so, give it a RT to reach out to more people and like every tweet of the thread to help with the algorithm. https://twitter.com/_EvolvingMind/status/1351945193562451968?s=20
If you enjoyed this thread, you'll love what I'm cooking for my email list.
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Join over other 200 accounts here:
https://www.subscribepage.com/evolvingmind
