Two of the BEST audience-builders on Twitter:
@APompliano
@david_perell
In a recent interview, Pomp shared how he grew his media empire platform-by-platform...
Including his EMAIL MARKETING strategy.
Here are my 5 favorite takeaways...
THREAD...
@APompliano
@david_perell
In a recent interview, Pomp shared how he grew his media empire platform-by-platform...
Including his EMAIL MARKETING strategy.
Here are my 5 favorite takeaways...

#1 — SET A CONSISTENT SCHEDULE
Whether it’s once a week or every day…
Pick a frequency…
And STICK to it.
Readers like consistency…
And it’s easier to create when you have a set schedule.
Whether it’s once a week or every day…
Pick a frequency…
And STICK to it.
Readers like consistency…
And it’s easier to create when you have a set schedule.
#2 — BUILD YOUR FREE LIST, FIRST
Don’t jump straight into a paid newsletter
Instead, start with a free email list
Use it to build a relationship with your readers…
And help them see the quality of your emails
THEN you can upsell them
Don’t jump straight into a paid newsletter
Instead, start with a free email list
Use it to build a relationship with your readers…
And help them see the quality of your emails
THEN you can upsell them
#3 — FIND LIKE-MINDED PEOPLE
Connect with creators who have similar followings
You can partner…
Promote each other…
And expand your audiences
@david_perell and @fortelabs are an example of two creators doing cool projects together with similar audiences
Connect with creators who have similar followings
You can partner…
Promote each other…
And expand your audiences
@david_perell and @fortelabs are an example of two creators doing cool projects together with similar audiences
#4 — PROMOTE IN ADVANCE
You should promote your email list constantly…
And use social media to build your list
BEFORE you publish, tell your followers to sign up (and tease the topic)
AFTER you publish, tell them to join for more of the same kind of content
You should promote your email list constantly…
And use social media to build your list
BEFORE you publish, tell your followers to sign up (and tease the topic)
AFTER you publish, tell them to join for more of the same kind of content
#5 — USE EMAIL AS A DISTRIBUTION CHANNEL
At the end of his free newsletter, Pomp will mention his sponsors + latest podcast
And he'll promote his paid newsletter
You can also Like, Comment on or Share his email
This drives engagement and virality to further grow his audience
At the end of his free newsletter, Pomp will mention his sponsors + latest podcast
And he'll promote his paid newsletter
You can also Like, Comment on or Share his email
This drives engagement and virality to further grow his audience

Follow...
@APompliano
@david_perell
You can also click below to watch the full interview
Anthony Pompliano & David Perell: Growing Your Audience
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