How I Made $1M From Cold Email In 3 Years

**surprise for you at the end**

// THREAD //
I used to own a Music Agency until Nov 2020

We created music for TV, movies, commercials, video games

Our biggest clients? Red Bull, Universal Music, Warner Bros, Sony

How I got clients & sold our music? 100% through COLD EMAIL

LET'S GET INTO HOW I DID IT 👇
SET UP EMAIL DRIPS (1/4)

I scraped emails of 100 key decision-makers in our niche

Created 36 PERSONALIZED emails with variables (company name, first name, where prospects live, etc)

Set up the 36-email-Drip for each prospect on MailShake
EMAIL DRIP BREAKDOWN (2/4)

Our Admin continuously hyperlinked our new music into our emails in real-time

So we were ALWAYS selling our new & unsold music

This made us sales AUTOMATICALLY

Our Drip sent 1 email to each prospect every 3-4 weeks
RESULTS (3/4)

- $1M+ in revenue 2017-2020

- Created a joint venture music label with Universal Music (6 figs+ a year)

- Had our music on Fortnite, Mercedes ads, NBA 2K, The Ellen Show, Teen Titans Go, Red Bull, etc...

- Built a thriving media agency with 8 employees
CONCLUSION (4/4)

Cold Email is powerful

Any B2B company can benefit from...

1) getting clients thru cold email themselves

OR

2) Hiring a cold email KILLER out to get clients for you

Scroll down, a surprise for you 👇👇
📩 BONUS TIPS I

Best software to use for cold email

- mailshake (send sequences/drips)
- lemlist (warm domains)
- glockapps (test domains)
- kleanleads & upwork (get leads)
- notion (host processes)
- zapier & integromat (automation)
- calendly (set appointments)
📩 BONUS TIPS II

- send emails during your prospect's workday
- use simple subject lines line Quick question for you, {{name}}, question about {{company}}
- personalize ONLY the first line you ever send a prospect... no further personalization (other than variables) is necessary
📩 BONUS TIPS III

- if u create email Drips, add where ur prospects live as a variable... "how's everything in X". POWERFUL
- keep ur emails under 200 characters MAX
- if a prospect responds to u negatively, don't respond with emotion, they'll report u as spam & f up your domain
Sign up to my email list

you'll get

- content that's TOO GOOD for Twitter
- A1 cold outreach tips (email, LinkedIn, etc)
- discounts & offers for my future products/programs NO ONE has access to

do it 👇 http://tyfrankel.com 
You can follow @THETYFRANKEL.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

Latest Threads Unrolled:

By continuing to use the site, you are consenting to the use of cookies as explained in our Cookie Policy to improve your experience.