You, as an individual, are a reflection of society. And an agent of change in society. Post Jio, Society doesn't just consist of your local community, clan, caste, and family but also the internet.

You are also a reflection of the content on the internet. The same internet that an American consumes, even the riches American.

The internet seems like a beacon for the post-national world. There is a consensus among technocrats on the need for equality.

Looking at the view count at the bottom of every YouTube channel, isn’t it amazing to see every view irrespective of caste, religion, nationality and wealth. Even the richest man on earth doesn’t have better Google or Twitter than the poorest of the world.

In the post-modern reality of the internet. A fake sense of oneness is achieved without overcoming inequalities in hard power. All the public posturing is merely a facade.

No one ever talks about the numbers that influence the structure of the internet. Just like the Love Jihad rate cards. Youtube has its own rate card measured by Revenue per Mile(RPM). RPM is revenue per 1000 views.

Individuals from different countries have different RPM’s $1 Indians, $5.3 for =Americans, and $10.97 for Danish. These no.s hardly talked about determine the content on platforms be it user generated platforms like Youtube or Publishers like Netflix.

What matters at the end is the purchasing power you control. This is caste on the Internet a structure the west and Big Tech pretends doesn’t exist. Big Tech and western institutions makes the Indian comfortable without diminishing western hard power.

This is apartheid - much like the love jihad rate cards - different price for every mind. Every time you get paid more to serve to a westerner, you are supporting colonisation. Colonisation of the natives with western narratives.

Internet and the content on internet is colonial in nature because Big Tech privileges certain people and cultures over others. This is Colonisation with the face of liberalism, openness and technology.
This is the colonisation of today. We are becoming western via internet

MEME CULTURE

Look at the references to ALABAMA ( a state in USA) in Indian memes.

Is there any parallel in American memes. Are there memes on Bihar/UP NO