Creatives often hear:
"Don't do <x>. It's too obscure/complex. The audience won't understand it."
My answer to that is: "Good."
An obvious joke is no joke at all.
Wit that is self-evident is a truism.
Food without texture is a drink.
Challenge more than digital dexterity.
Our medium does not have to be the intellectual equivalent of 'Tickle-me Elmo'. It doesn't have to be the media eqivalent of bubble-wrap. It *can* be vapid, puerile and simplistic, but that should be a choice, not an expectation.
Care less about bringing *everyone* to your table. The world is a big place. There are lots of kinds of people out there. Set your bar at a point where you genuinely don't care about those who don't meet it, or you'll forever be chasing those who don't care about your work.
I'm not advocating for elitism.
I'm advocating for a wider intellectual range of games.
Not every game needs to be Dick and Jane. They also don't need to be Foucault's Pendulum. It's a continuum. Wherever you land should be *your* decision as a creative.
You can follow @Fluttermind.
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