A friend running a B2B SaaS business was in a lonely boring niche 8 yrs ago

Then: $150/* - most customers paid $150- $500/yr. Grew to few dozen this way with long sales cycle - hard to scale right?

Now: Closed $1.5Mn ACV enterprise deal. $1Mn advance

10000x price jump :)

1/
Now was this easy? NO
What changed?

Vertical - no change
Segment - SMB -> Enterprise
Geo - India -> Global
Product - EnterpriseReady

They're beating public SaaS companies in their space on FUNCTION not price!

2/
They estimate 200-1000 similar prospects - each can pay $250K - $5Mn/yr

They'll hit $10Mn ARR within the next 6-10 mo & be growing fast as well

Best part?
They raised only an angel round!

As @patio11 keeps saying - Charge MORE!

#ValueSaaS
Missed the most important bit (click on it :)
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