This great piece warrants a thread. You know streaming is trash. Here are some ideas that make Web 3 compelling enough to dive in and experiment https://twitter.com/Cooopahtroopa/status/1347624230997823488
No two pieces of music are the same. Artists should be in control of both the pricing and interactions with their audience, which ought to be as idiosyncratic as they are. I've been screaming this for years, and those building the next internet view it as a core principle. Sense!
this also addresses the truth of @hollyherndon critique of streaming - per play streaming as dictated by a one size fits all platform works only for a small minority, and it is absurd for every artist to have to contort their craft to that economic design https://twitter.com/hollyherndon/status/1273331027017175041?s=20
with @ourZORA launch, the ability for artists to control their own market is real and will get wild. These tools allow the imposition of scarcity and the ability to take cuts of secondary market sales. This encourages scarcity and solves the problem of secondary market scalping
Evolving past one size fits all models, we will learn that for some streaming works, for some scarce editions work, for some the most natural model may be in interdependent community building, where paying for music files makes no sense but contributing to a scene is the value
Scene funding, where scenes can pool funds together to create albums, labels, festivals, publications or infrastructure is an idea native to web3 concepts like DAOs. This allows scenes to be more ambitious than circulating the same $ from one individual to the other (at best)
unlike the centralized decision making that flattened the music economy with one idea tailored for <1% of artists, web3 wants you to get involved and build the economy that best fits your art and audience. No idea is too weird in this space I assure you.
also one thing not explicitly addressed in this piece - due to the decentralized and open source nature of most web3, no more guesswork as to how something works - it will all be readable on chain. WYSIWYG.
many, myself included, are tired of hearing about bright alternatives that never transpire, but now is different. This space has matured significantly and all the fundamentals are there to interact with it in ways that seemed like science fiction even 3 years ago.
Also it warrants mentioning that many of the smartest developers in the world are now excited about art and media as a core use case for the new internet, when the old internet has clearly given up. If that is not cause to get involved I don’t know what is.
My 2021 commitment is to convert every complaint about streaming and philistinic proposals for culture into asking why you aren’t participating in building the new internet. If you don’t like what you see, build what you will.
You can follow @matdryhurst.
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