Just finished @IndieHackers podcast #177 and here are some of my personal takeaways ( @csallen and @dvassallo podcast link http://shorturl.at/opxyQ ).
A bit background about @dvassalo: Worked at Amazon for 8 or 9 years starting at $75K ending at $500K (left in the beginning of Feb, 2019)
Breakdown of @dvassalo’s gains and losses in the past 1.5 years. 

Gains: ebook about AWS >$100K, ebook about building an audience on twitter >$150K, video (1.5hr) about building an audience on twitter >$6K, Userbase Webapp, etc.
Losses: - $1,000,000 ($500K/year X 2 years)


Gains: ebook about AWS >$100K, ebook about building an audience on twitter >$150K, video (1.5hr) about building an audience on twitter >$6K, Userbase Webapp, etc.
Losses: - $1,000,000 ($500K/year X 2 years)
1) Make peace with the guaranteed losses and potential uncertain gains. How to manage the stress and uncertainty?
- Preferably have a healthy amount of savings
- Finding a freelance job that gives you additional peace of mind can significantly reduce the stress
- Preferably have a healthy amount of savings
- Finding a freelance job that gives you additional peace of mind can significantly reduce the stress
2) How to minimize the risk?
- Don't go 100% onto one thing at a time especially when the thing takes +6 months to even know whether there is a hint of chance of success.
- When doing multiple things, know 80/20 and focus on the most important things at some cost of efficiency
- Don't go 100% onto one thing at a time especially when the thing takes +6 months to even know whether there is a hint of chance of success.
- When doing multiple things, know 80/20 and focus on the most important things at some cost of efficiency
3) Marketing as early as possible to give people the trust they needed to buy your product or service.
- What can I do for people to start recognizing me so that when I have something to offer people will have a reason to trust me.
- What can I do for people to start recognizing me so that when I have something to offer people will have a reason to trust me.
4) How to building your audience
- Share relevant and different information with your users that can inspire them
- Find what you think will help people, then blog or publish them in the target communities
- Share relevant and different information with your users that can inspire them
- Find what you think will help people, then blog or publish them in the target communities
5) What makes people take action and tell others about you? B=MAT (Behavior = motivation + ability + trigger)
- M: "how much money I'm making from my ebook"
- A: "describe how to do this then people feel confident of doing it themselves"
- T: "here's the first step you take"
- M: "how much money I'm making from my ebook"
- A: "describe how to do this then people feel confident of doing it themselves"
- T: "here's the first step you take"
6) Value of the content >> production quality
- With a trusting audience, internet helps you price things at a reasonable price point that almost makes it an impulse buy.
- What matters is the insight and the trust you have with your audience. It's way more important than others
- With a trusting audience, internet helps you price things at a reasonable price point that almost makes it an impulse buy.
- What matters is the insight and the trust you have with your audience. It's way more important than others