Read on Twitter
The #bitcoin 
market is officially in a new bull run.
My last thread took off in November, so I think it's time for another #bitcoin SEO update.
What's new in #BTC SEO?: A 
https://twitter.com/BradMichelson/status/1329555133726908420
market is officially in a new bull run. My last thread took off in November, so I think it's time for another #bitcoin
SEO update.What's new in #BTC
SEO?: A https://twitter.com/BradMichelson/status/1329555133726908420
First let's take a look at @Google Trends to put a finger to the wind on search traffic trends.
We can see that traffic has been increasing for terms like " #bitcoin", "buy bitcoin", " #ethereum", and "buy ethereum".
This trend took off in the last two weeks of Dec.
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We can see that traffic has been increasing for terms like " #bitcoin
", "buy bitcoin", " #ethereum", and "buy ethereum".This trend took off in the last two weeks of Dec.
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Moving over to our SEO tool @semrush, the top-level numbers haven't really shifted much.
But, when you dig in further, you can find some interesting shifts in #bitcoin keyword search trends... 
Nov 2020 vs. Jan 2021
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But, when you dig in further, you can find some interesting shifts in #bitcoin
keyword search trends... Nov 2020 vs. Jan 2021
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The key thing that has changed between Nov '20 and Jan '21 is the top #bitcoin search phrases.
Since Q4 we've seen a shift in intent in some of these major keyword categories, particularly in questions and keyword variations.
Nov 2020 vs. Jan 2021
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search phrases.Since Q4 we've seen a shift in intent in some of these major keyword categories, particularly in questions and keyword variations.
Nov 2020 vs. Jan 2021
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The Top 10 Most Searched #Bitcoin Phrases by Volume
Key Takeaways:
Top 3 kwds has stayed the same
"Bitcoin news" volume has dropped
"Buy bitcoin" dropped to 42nd by vol
Malicious marketers are pumping traffic to spam phrases
Nov 2020 vs. Jan 2021
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Phrases by VolumeKey Takeaways:
Top 3 kwds has stayed the same"Bitcoin news" volume has dropped"Buy bitcoin" dropped to 42nd by volMalicious marketers are pumping traffic to spam phrasesNov 2020 vs. Jan 2021
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The Top 10 Most Searched #Bitcoin Questions by Volume
Key Takeaways:
Top Q is now "how to invest in bitcoin"
2nd term is now "how does bitcoin work" (up from 5th)
Clear shifts of intent trends from Nov '20
Nov 2020 vs. Jan 2021
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Questions by VolumeKey Takeaways:
Top Q is now "how to invest in bitcoin"2nd term is now "how does bitcoin work" (up from 5th)Clear shifts of intent trends from Nov '20Nov 2020 vs. Jan 2021
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One thing I was surprised to see is that according to @semrush, total volume on #bitcoin related terms is actually down.
Nov '20: 8.9 million searches
Jan '21: 8.8 million searches
We can also see shifts in geographic volume trends.
Nov 2020 vs. Jan 2021
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related terms is actually down.Nov '20: 8.9 million searches
Jan '21: 8.8 million searches
We can also see shifts in geographic volume trends.
Nov 2020 vs. Jan 2021
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I enjoy doing these period deep dives into organic search trends for our industry. Feel free to share any ideas for another SEO analysis
I'd also like to remind all my internet friends here that 2017 was a lesson. Remember to take profits if that's your goal.
Have fun!
/fin
I'd also like to remind all my internet friends here that 2017 was a lesson. Remember to take profits if that's your goal.
Have fun!
/fin
