Visual art in the digital age has forced artists to believe they need to create for social media, that clout is wealth, and a comment is a critique by established critics. To reach one's full potential in a career as a visual artist, an artist must not solely exist online. (1/-)
Social media grants visual artists instant gratification with performing to audiences at large. This type of impact has created a disconnection between creators and the need for physical installments of their works. This disconnection must be broken. (2/-)
The artist must learn how to market themselves as a package. An artist exists with a biography, bodies of work, artist statements, resume, proposals, key note portfolio, and a website. (3/-)
The artist's biography notes their name, mediums, education, and collections history of works. Bio will read the artist's strengths in their technique - what makes them unique. Influences and why the artist works how they do will be added. This is the time to be personal. (4/-)
A body of work - commonly referred to as a 'series' - is a collection of pieces under one idea. The artist must create a statement for their bodies of works. An artist's statement describes the meaning behind the works, giving the audience an understanding of intent. (5/-)
An artist's statement is a representation of the BoW. The artist will write everything that the work is and is not. A statement is a stand in for talking to their audience, and is the most important piece of the package. It's time for the artist to find their voice. (6/-)
The artist's resume will list their exhibition record, publications, grants, achievements, awards, education and work history relating to their field. Resume must be clean and concise. (7/-)
It's time to apply. Applications from the artist can be sent as packages for exhibition invitations and grants. The artist will create a proposal to be sent to a gallery stating what they intend on showing, along with their resume, bio, and keynote portfolio. (8/-)
To apply for grants, the artist will research funding sources. Identify objectives and work area, establish a budget, and propose what needs to be funded. (9/-)
Social media is only a tool and should be viewed as such. An artist who does not exist physically is limited in reach and can never unlock their full potential. (10/10)
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