Read on Twitter
Before you hit the send button & send out that sales pitch...
Understand:
Ur prospective Client is NOT sitting down w/ a chilled bottle of Budweiser and a plate of Nkwobi, looking forward to ur brilliant pitch
As far as they're concerned, u're a stranger invading their privacy
Understand:
Ur prospective Client is NOT sitting down w/ a chilled bottle of Budweiser and a plate of Nkwobi, looking forward to ur brilliant pitch
As far as they're concerned, u're a stranger invading their privacy
99% of sales pitches fail mostly because your prospect...
*Doesn't see how you can help them
*Doesn't think you're any different from all those who've sent them a pitch
*Doesn't feel you can be trusted
*Doesn't think you sound like you know what you're talking about
*Doesn't see how you can help them
*Doesn't think you're any different from all those who've sent them a pitch
*Doesn't feel you can be trusted
*Doesn't think you sound like you know what you're talking about
The solution:
Once you've figured out how you'll help your Client solve a specific problem
Or hit a new revenue high
Or capture a larger share of the loot in their market
Next is:
Find a way to get in front of them
Organic Traffic,
Paid Traffic,
Email,
Direct Mail
Etc
Once you've figured out how you'll help your Client solve a specific problem
Or hit a new revenue high
Or capture a larger share of the loot in their market
Next is:
Find a way to get in front of them
Organic Traffic,
Paid Traffic,
Email,
Direct Mail
Etc
Ur pitch should seem to ur client like you're diagnosing a problem they're struggling with or ...dying to solve
While offering a simple solution, supported w/ facts, case studies/testimonials if possible
Then invite them for a discovery call where u'll answer their questions
While offering a simple solution, supported w/ facts, case studies/testimonials if possible
Then invite them for a discovery call where u'll answer their questions
How to structure your pitch?
*Get attention by answering the all important question in ur subject line or first paragraph
"What's in it for me?"
*Go straight to the point,
No fluff.
Wheat, not chaff.
But strive to keep it valuable (and interesting, too)
*Call to action
*Get attention by answering the all important question in ur subject line or first paragraph
"What's in it for me?"
*Go straight to the point,
No fluff.
Wheat, not chaff.
But strive to keep it valuable (and interesting, too)
*Call to action
If you sell a service or you write for money and you're struggling to get well-paying clients (consistently)
It's probably because your pitching game & current client acquisition model sucks.
Fix that & ur cashflow improves
If you need help, go here: http://nairaroad.com/2021-2
It's probably because your pitching game & current client acquisition model sucks.
Fix that & ur cashflow improves
If you need help, go here: http://nairaroad.com/2021-2
