Advice: if you're applying for a position (e.g. PhD student), use the personal letter to explain why you are a good fit for the particular position and why you want it.
Short thread (I'm currently reading applications, and these are some thoughts).
1/n
Do not simply list your experiences and what you have done hitherto. Too many application letters are too vague.
The employer/project leader needs to know what you want to achieve and learn, and what you can bring to the group. Be specific.
2/n
Show your interest. Let your curiosity shine through. Tailor your letter for the announcement. For example, if you're applying for a marine ecology position, do not focus on your passion for diving and traveling. Focus on the topic at hand.
3/n
Think hard about what the research project is about. What questions are the group you'll be joining focusing on? How does the project align with your interests?
4/n
You do not need to have all the skills already. But it must be clear that you are really interested in the science and are eager to learn.
5/n
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