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personal notes from managing $160,000/mo in Google Ad spend...
improve your client management and retention by following these simple tips
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improve your client management and retention by following these simple tips
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$160,000 Tip #1: Weekly or Bi-weekly Check-Ins
This will help keep you accountable for account changes + keep the client's mind at ease knowing you are working hard on their account
Emails or calls, they don't matter
Just do it
This will help keep you accountable for account changes + keep the client's mind at ease knowing you are working hard on their account
Emails or calls, they don't matter
Just do it
$160,000 Tip #2: Clear Your Inbox
Every email should be answered before you end the workday
100 unread? That means get to work.
Even if you don't have an answer, reply to your client and give them a time you'll follow up
DON'T FORGET!
Every email should be answered before you end the workday
100 unread? That means get to work.
Even if you don't have an answer, reply to your client and give them a time you'll follow up
DON'T FORGET!
$160,000 Tip #3: Screen Recordings Go Farther Than Text Responses
Sure emails are fine to answer a client's question (1-2 questions max)
but don't be afraid to record a quick 1-2 minute video walking your client through an answer in the dashboard
Sure emails are fine to answer a client's question (1-2 questions max)
but don't be afraid to record a quick 1-2 minute video walking your client through an answer in the dashboard
$160,000 Tip #4: Go The Extra Mile
want to really stand out?
send thank-you cards or personalized gifts
can be cheap but might just keep that client with you if you aren't performing the best in the future
want to really stand out?
send thank-you cards or personalized gifts
can be cheap but might just keep that client with you if you aren't performing the best in the future
Thanks for reading!
Please retweet this for others :)
that way they can finally learn how to improve their agency management and have happy clients
Please retweet this for others :)
that way they can finally learn how to improve their agency management and have happy clients
