This is a really good example (albeit a light topic) of how google search being the internet’s system of transportation has decimated independent websites. It’s basically a protection racket that most can’t pay https://twitter.com/info_activism/status/1342612588220145666
While this more or less has always been true of google since they established utter market dominance, the complexity of what is required to ‘game’ the results and the cost to do so is exponentially greater
Take for example that recipe details have to be formatted to google’s specs to get higher placement. Google’s supposed counter is that they do this to reward web accessibility, a great goal, but if they wanted to *they* could parse this information easily
I have plenty to say - and have said - about what all that means more broadly - but do you know how fucking annoying it actually is on a day to day basis? Imagine making the worst meatloaf in the world just because some website could pay someone $5k another couldn't
Every area of google's results is like this. The ones that aren't are the exception
If I want google to "work" - quickly inform me on a topic I don't know a lot about - I am basically using it as a search engine of wikipedia or forums like reddit and stackoverflow and similar sites. You could write that functionality in a meta search engine in an afternoon
If you knew how much money you could make a month just by using it as it's intended - finding a topic with decent volume and few competitors, gaming the seo to a T and then selling ad space *back to google* - you wouldn't be on twitter
If you don't believe me, go check out r/entrepreneur - which focuses on exactly this. I only stumbled across it while trying to find information when I was considering starting a small stationery supply
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