Data Bird: A Monster Growing in South Asia ("SA")

Data Bird ("DB") is building the Internet ecosystem in Asia’s fastest growing economy

DB will become the dominant Internet company in the country; the opportunity is similar to investing in a young Tencent

Time for a thread

1/ The Basics

Business Verticals:
1. Communication (Ridmik): #1 Keyboard and News app with 23MM MAU, 14MM DAU

2. OTA (ShareTrip): #1 OTA – 250K Loyalty Program Members

3. Ad Exchange (G&R) – Digital local exchange

4. FinTech (2021): P2P and micro-transactions

2/ The Opportunity - Bangladesh

GDP Growth: 8.1% (Fastest in Asia)

Population: 170MM people (7th largest in world)

- Internet Users: 50MM (29% of Pop)
- Mobile Phone Users: 120MM (71% of Pop)
- Smartphone: 46MM (38% of Mobile)

Middle Class: 20MM; est. double in 5 years

3/ Why Now?

The Internet domination blueprint is proven: be first, focus on user growth, then scale

First mover advantage at low Internet penetration enables cheaper cost per install.

Accumulating user base at low cost enables scale

DB is positioned to be the first mover

4/ Sustainable Competitive Advantage

Data Bird Nest: Proprietary database that serves as a data lake for user data across the ecosystem

Network effects: More data > Better understanding customer evolution > Better recommendations > User satisfaction > More users > More data

5/ Domestic Travel Market

Growth: $2.6B to $7B over next 5 years (22% CAGR)

COVID TAILwind - Industry Reset: Rapid penetration of ShareTrip at expense of offline agents

After an 8x in 16 months (400% CAGR); rapid recovery post-Pandemic due to greater market share

6/ ShareTrip: Bangladesh’s Largest OTA

#1 Travel Agent: $27MM GBV

Returning Customers*: 77% (Industry leading)
*Most impt OTA KPI

Loyalty Program Members: 250K

Cum. Downloads: 253K

2019 Bookings: 48K (8x Growth)

Top B2B Platform: ~2.9K offline agents (bringing them online)

7/ Ridmik: Super App for daily life, content, & payments

-23MM MAU (+50% of all smartphone users)
-#1 Keyboard, New, eReader, & Friendship app (separately)
-Leveraging user base to create Messaging app

Ridmik Keyboard:
+52MM cum. downloads
4.5 Stars on Google Play
14MM DAU

8/ Ridmik Ctd.

Ridmik News:
~1.6MM cum. downloads
4.3 Stars
237K MAU

Boitoi (e-Reader) - Nascent
Early stages - 1.7K books
33K MAU
281K cum. Downloads

Bondu Buzz (Friendship & Dating)
In Beta testing
Bondu - Friendship - better cultural signaling

9/ Local Online Advertising

No presence of $FB or $GOOGL (Capital controls)

Ad Market: $1.2B market est. $3.5B (2.6x) by 2025 (24% CAGR)
-Mostly online growth

DB Ad Exchange (G&R):
-3K integrated sites
-1B online ads served
-Customers: multi-nationals & leading domestic co's

10/ Internet Domination

DB procuring 6th nat'l pmt license -> Payments app to be built into Messaging

Raising Series A to launch Messenger - core of the Super App

Network effects drive user base, scale, and profitability

Asset light model - already +40% EBITDA margins

11/ Conclusion

DB is positioned to be the Tencent of Bangladesh by building out the country's digital infrastructure

Bangladesh is the fastest growing SA economy (7th largest pop in world)

The "Nest" = sustainable competitive advantage

Potential 10-year IRR is off the charts

I am constantly looking for the most compelling return opportunities I can find in both private and public markets. DB checks all the boxes for me: Excellent 1) Management, 2) Fundamentals, 3) TAM

Thank you @skycthr8 for the opportunity and @KashefRahman1 for your great work!