Most parents today don't actually love their own kids but view them as mere life props onto which they can project aesthetic and political preferences since neoliberalism has deprived them of fiscal/spiritual impetuses to procreate

Most parents don't take their kids to religious services. Most parents let their 10-year-olds play murder spree simulators. Most dads know what happens at college but send their daughters anyways.

"Most parents don't actually love their kids" isn't a controversial statement

People say they love their family then use the same word to describe how they feel about their favorite soda so don't tell me that secular neoliberal culture entails a deeper understanding of "love" than a fleeting sentimental association

Love isn't hard to understand— it's just applied goodwill. If you aren't actively willing that which is objectively good toward someone then you don't actually love them