1. Agree- she will likely be twitter light, and twitter boring, bc sadly, we're going to see the Biden camp use the Obama social media rule book.

THIS IS A MISTAKE!! Biden should use twitter to talk, unfiltered & w/o people editing it to voters!! That innovation of Trump's was a https://twitter.com/AdamParkhomenko/status/1339363171098910720
2. a very SMART innovation bc the era of focus-group, polished, talking point, "Barbie" politicians is over. Nothing turns voters off more. This is what really KILLED @HillaryClinton & no one in her orbit told her she had to ditch the system she'd been using her entire career
3. (a system where a candidate's tweet comes from a social media campaign expert OR in the rare case it is the candidate themselves, is vetted and edited and by the time its released is cold and stiff). That is the old system of how to run a campaign- one that sought to control
4. as much as possible in order to avoid gaffes or wrong answers or the candidate getting ambushed. The 1 positive change of Trump is the direct-to-voter contact innovation which VOTERS LOVE. You want to know why people fill a rally & risk covid to see Trump live, or are willing
5. to rip apart the Constitution- simply pretend there was election fraud when they damn well know there wasn't so they can justify his coup? BC they felt like they could touch him. They felt like every day, they were part of his life. Now, as we all know, Trump took this WAY too
6. far, letting it ALL hang out, verbal poo & psycho rantings- this is NOT WHAT I AM SUGGESTING BIDEN DO. But, if all he does is what he's done so far, stiff, slogan type tweets (what he did as candidate Joe & what he's done in the transition) he'll be putting himself at a
7. competitive disadvantage for re-election and really, just for approval and keeping connected to the electorate. There is a ton of benefit from using twitter in the way Trump did, to have dialogue with voters & make them feel honestly connected to the president that I think
8. the Biden comms people should talk to him about. Conversational tweets are very low-cost in terms of effort but have a high reward in terms of making voters feel connected to the candidate/politician. @AOC has shown how much power a well-run social media account has for pols.
You can follow @RachelBitecofer.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

Latest Threads Unrolled:

By continuing to use the site, you are consenting to the use of cookies as explained in our Cookie Policy to improve your experience.