1/ Bill Campbell (Coach) was the only person I needed a separate category for when I wrote my last book A Dozen Lessons for Entrepreneurs. You can read the into to that book for free: https://issuu.com/columbiaup/docs/a_dozen_lessons_for_entrepreneurs_i I've talked to a lot of people about why he was such an effective coach.

2/ A friend who worked with Bill Campbell for years told me: "CEOs really respected him and his opinions, especially about people." Another friend said: "Campbell and Steve Jobs were both powerful leaders, and devoted to each other, but radically different in style and demeanor."

3/ While you may never have the level of people skills of someone like Bill Campbell, you can learn from him. The way he mixed copious profanity with hugs would be impossible to replicate precisely, but you can learn to mix honesty and empathy in your interactions with people.

4/ Campbell was called "Coach" but he was also a mentor.

Definitions of terms vary but one is that coaching is more about skills development and achievement of goals and objectives. Mentoring is more about helping a person develop as a person in ways that go beyond coaching.

5/ Why was Bill Campbell so effective as a coach and mentor? In two words, 1) trust and 2) judgment. Lasting trust comes from a history of being trustworthy. “Good Judgment Depends Mostly on Experience and Experience Usually Comes from Poor Judgment.” https://quoteinvestigator.com/2017/02/23/judgment/

6/ My first professional mentor was also named Bill. I was like a ducking who was able to learn by watching the behavior of a magnificent swan in the real world.

Finding the right mentor can be an accident, but those relationships are too important to rely on just luck.

7/ I advocate "give to get" or "career karma."

Find someone you desire as a mentor and help them. Don't expect anything in return. Value won't come back to you every time, but it will generate enough nonlinear benefits that it pays off better than any investment on earth.

8/ The unfortunate reality is:

Great mentors don't just show up one day people lives. Mentors, especially the best ones who you will have great chemistry with, must be recruited by you. Getting a mentor takes work. Using Cialdini's reciprocity principle is a useful approach.

9/ No mentor is a complete package.

A friend says Bill Campbell had the highest EI he ever encountered.

"Emotional intelligence is the ability to identify and manage one’s own emotions and the emotions of others." https://www.psychologytoday.com/us/basics/emotional-intelligence

My 1st professional mentor was tall