My tactic to draw you in with humor was actually a trap to teach you all about digital accessibility! 😈

A lot of folks have asked about if the "UNNACCESSIBLE" tweet has alt text, what is alt text, and how you use it on Twitter.

Let me explain in this thread đŸ§”

(1/8)
Alt text is one of the most essential things to make your social media presence inclusive, it's also (likely) a valuable asset for you to understand in your careers/life.

Some articles will tell you it's good for SEO, but more than anything, it's good for people.
(2/8)
Alternative text provides a textual alternative to non-text content in web pages.

When adding imagery to a webpage, social media, or really any digital medium, alt text makes that imagery accessible to blind people who use screen readers to navigate digital interfaces.

(3/8)
Let me show you how this alt text is applied to the "UNNACCESSIBLE" meme using a screen reader tool called "VoiceOver." All of the actions in this video are narrated and captioned with this tool.
(4/?)
Imagine how blind people must feel when navigating a site, or on social media, and having a bunch of content that they can't understand or interact with because it doesn't have alt text. That would suck, right?

Alt text is generally easy to add and makes a big difference. (5/8)
Alt text can be a little difficult to write, but I've come to love it!

@webaim has a valuable article on this that I recommend reading to understand how alt text should be written and the nuance of certain types of imagery: https://webaim.org/techniques/alttext/ (6/8)
The @TwitterA11y team is working hard on making Twitter more accessible and I'm expecting will have a lot of improvements coming in the next year. They have documentation supporting how to add alt text to your Tweets: http://bit.ly/twitteralttext  (7/8)
Most social media and content management systems enable you to add alt text, I encourage you to try it out learn how to do it well!

Again, it's something I've come to love. I find it to be a good exercise for myself, and as a writer, it reminds me how much I love writing. (8/8)
You can follow @annaecook.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

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