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Was talking to my friend today who was telling me how cut throat his industry is. I had to tell him the story of when Soph and I booked 50 Cent & G-Unit for our first ever arena show and another promoter called The O2 Arena saying we weren’t legit and not to announce the show
Imagine we were just chilling in New York having breakfast at the hotel excited for the UK midday announcement. The biggest show of our v.short events career (we’d only been doing events for 3 years at this point) and we get told someone is trying to block our show. I was SHOOK!
We had to call 50’s manager and get him on a 3-way call with The O2. He was fuming at them. He ended the call with “If you need any further proof this is a Musicalize show, go look at 50’s Instagram” and there it was. 50 had posted our artwork posted on his page. I was GASSED!
Obviously the show went ahead and it was incredible (definitely up there with one of the best nights of my life) but it was interesting to hear that afterwards people in this industry had still been trying to discredit what we did saying the only reason we got the show
was because we paid twice the going rate for 50 (if only they knew the real fee they’d be sick 
). That whole experience taught us just how cut throat this side of the industry can be. The same people laughing and joking with you at events could be plotting to take you down.
). That whole experience taught us just how cut throat this side of the industry can be. The same people laughing and joking with you at events could be plotting to take you down.
I’ve lost track of the amount of times I’ve been told that our names have come up in various discussions claiming that we’re not able to deliver shows and tours like the “big boys” in this sector. Anyone that knows us personally knows we give 110% to anything we put our name to.
So whilst 2020 has been a car crash of a year for live events I’m genuinely excited to get back to business in 2021 and beyond. This year has changed things in a lot of ways and I can’t wait to show what we’ve been working on behind the scenes 
