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Community will be one of the most valuable assets in 2021 for companies to 
Building community
- Set the culture from day one
- Define the community purpose
- Design a feeling that individuals want to be part of - this comes down to your members & content
- Start small
Building community
- Set the culture from day one
- Define the community purpose
- Design a feeling that individuals want to be part of - this comes down to your members & content
- Start small
Creating a community that blossoms
- Weekly roundups of the community
- Channels for wins & gratitude
- Personalised intros
- Opportunities for community members
- Community gatherings
- Help community members thrive
- Be incredibly kind - the community will follow you
- Weekly roundups of the community
- Channels for wins & gratitude
- Personalised intros
- Opportunities for community members
- Community gatherings
- Help community members thrive
- Be incredibly kind - the community will follow you
Growing community:
- Quality vs quantity
- Ask your loyal community members to introduce new members to the community - this creates a network effect
- Don't monetise immediately - focus on building loyalty
- Build amazing relationships with your members
It takes time!
- Quality vs quantity
- Ask your loyal community members to introduce new members to the community - this creates a network effect
- Don't monetise immediately - focus on building loyalty
- Build amazing relationships with your members
It takes time!
Why is community important?
- You are building meaningful connections with your super fans who might become your customers
- If you build an awesome brand that individuals buy into, they will support you
- You can collect data to improve your biz / community
- You are building meaningful connections with your super fans who might become your customers
- If you build an awesome brand that individuals buy into, they will support you
- You can collect data to improve your biz / community
Some of my favourite community tools
Events:
- @runtheworld365 / @quxiaoyin
- @LumaHQ / @VictorPontis
Community Software:
- @notifyteam / @jamiepine
- @vibelywithme / @theteriyu
- @dsm_network / @Brandonshtein
- @community / @matthewapeltier
- @MightyNetworks / @ginab
Events:
- @runtheworld365 / @quxiaoyin
- @LumaHQ / @VictorPontis
Community Software:
- @notifyteam / @jamiepine
- @vibelywithme / @theteriyu
- @dsm_network / @Brandonshtein
- @community / @matthewapeltier
- @MightyNetworks / @ginab
Build a community that share your values - you will have a unique advantage to those who do not put community first!
