I get frustrated of stories of decline that have so many higher ed folks discussing how to best manage the next phase of austerity. This is a trap to be escaped from and there is a door that could be opened, but for whatever reason, that view is outside the mainstream discussion.
I know that we can fund public higher ed with public money because it used to be the case. We can return to that world. It's a choice, not even a particularly hard one as long as we consider mission and values first, operations and revenue second.
Looking at saving institutions through recovering or increasing revenue is doomed to failure if the goal is to actually carry out the purported mission of the institution. Sure, do what you can on that front, but you also have to pivot to a new reality.
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