Though it's still only a prototype mock-up, we now have a clear look at Monster Mash Cereal, thanks to Cereal Life.

Since we're presumably still 8-10 months out from its debut, I think this is our chance to let @GenMillsCereal know how important #MonsterCerealOatFlour is to us.

If you're unfamiliar with this crusade, you may have noticed Count Chocula, Franken Berry & Boo Berry aren't as good as they were in the past.

This is because @GeneralMills shifted to a corn base near the turn of the century, as documented by @LowcountryTS #MonsterCerealOatFlour

Every year, Monster Cereal fans make this clear to GM, but we've been turned down each time.

Now that we're getting Monster Mash Cereal, the presumed return of Frute Brute & Yummy Mummy, for the Monster Cereals' 50th anniversary, I'm here to make a case.
#MonsterCerealOatFlour

As someone who works in advertising & branding, I gotta say that "Cereal Giant Listens to Superfans for 50th Anniversary Formula Change" would be EASY PR GOLD for @GenMillsCereal. Who wouldn't want to try these supposedly improved Monsters? #MonsterCerealOatFlour

@GeneralMills, if you're listening: oat flour's return would be THE biggest cereal story of the century. You would forever be heroes

I'm not trying to force a hashtag, but if anyone else feels as strongly as I do about #MonsterCerealOatFlour, this is our chance to let them know.