Remote teams. Shifting budgets. Scrapped plans. 2020, right?

But our toughest year was perhaps our most creative.

Let’s toast to the 10 brands worth remembering from a year we’ll never forget. 🧵 #BestOfTweets
Best campaign for quenching our thirst for sports: @Gatorade's #Game6Live.

You came through with the @NBA when live sports were put on pause. It was exactly what fans needed. https://twitter.com/Gatorade/status/1262216892980310016
Best campaign for driving positive change: @Uber's #MoveWhatMatters.

You put people’s safety first by asking them to stay home during the pandemic. Five stars. https://twitter.com/Uber/status/1245094816809021440
Best brand speaking out and standing up: @benandjerrys.

You used your voice to take a stand and make us all better. Thank you. https://twitter.com/benandjerrys/status/1267875868673794048
Best campaign for connecting us from the couch: @Trolls #TrollsWatchParty.

You made the film’s Twitter watch party premiere a magical event. Even if we were still in our living rooms. https://twitter.com/Trolls/status/1248302285693825029
Best campaign for redefining home entertainment: @Verizon's #PayItForwardLIVE.

When everything was canceled, you found new ways to keep us connected and entertained. All while giving back. https://twitter.com/Verizon/status/1245114181680009216
Best campaign from the future: @WestworldHBO's #Welcometo2058.

Using our Tweets to predict our future had us asking, "How'd you do that?" https://twitter.com/WestworldHBO/status/1238503706875891722
Best campaign for making us nostalgic: @Airbnb.

Thanks for recreating that blast from the past with @blockbuster. Felt nice to rewind. https://twitter.com/Airbnb/status/1293200334832021512
Best campaign for making missing out memorable: @Chase’s #ShowMeYourWalk.

The class of 2020 salutes you for giving them a star-studded graduation they’ll never forget. And so do we. https://twitter.com/Chase/status/1254866412847448065
Best campaign that rallied their community: @mannysdeli.

You proved a Tweet from a small business can have a big impact. And make national headlines. https://twitter.com/mannysdeli/status/1286365250816806912
Best campaign for pivoting when it counts: @uscensusbureau’s #2020Census.

The pandemic threw a wrench in your plans. (Not that anyone noticed.) https://twitter.com/MsPackyetti/status/1280651887059009536
Our toughest year was perhaps our most creative. We’ve got the receipts to prove it.

More about our #BestOfTweets winners 👇 https://marketing.twitter.com/en/success-stories/best-of-tweets-2020?utm_source=twitter&utm_medium=organic
Best of Tweets 2020

These are the 10 campaigns and brands worth remembering from a year we’ll never forget.

https://marketing.twitter.com/en/success-stories/best-of-tweets-2020?utm_source=twitter&utm_medium=organic
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