3.5 months later and hundreds of new cold emails down the line.
Five additional learnings (on top of the ones already shared) on how to perfect your cold email outreaches!
[A Thread] https://twitter.com/axeliaklein/status/1293146266491400192
Five additional learnings (on top of the ones already shared) on how to perfect your cold email outreaches!
[A Thread] https://twitter.com/axeliaklein/status/1293146266491400192
1) Use the correct name / gender
This goes without saying but when you are not mailing a general inbox but a person directly, look up that person's first name and gender.
First impression is everything.
This goes without saying but when you are not mailing a general inbox but a person directly, look up that person's first name and gender.
First impression is everything.
2) Context matters
When you are emailing someone out of the blue be personal and create context already in the first sentence.
How did you find the email? Why is this a good fit? How does your company fit the thesis of the firm?
When you are emailing someone out of the blue be personal and create context already in the first sentence.
How did you find the email? Why is this a good fit? How does your company fit the thesis of the firm?
3) Default to English
If you are not 100% certain the person speaks your native language, default to English.
I promise it will save you a lot of time and confusion.
If you are not 100% certain the person speaks your native language, default to English.
I promise it will save you a lot of time and confusion.
4) Spend time reviewing your material
If you are attaching material make sure it looks neat, is up to date, and has relevant formatting.
Yes you shouldn't judge the book by its cover but decisions are fast and sending something that looks professional matters.
If you are attaching material make sure it looks neat, is up to date, and has relevant formatting.
Yes you shouldn't judge the book by its cover but decisions are fast and sending something that looks professional matters.
5) Write your company name in the subject line
It is very likely that the person you are emailing receives a lot of emails.
By putting your company name in the title it is more likely that they will find it when searching through the inbox + remember it more easily.
It is very likely that the person you are emailing receives a lot of emails.
By putting your company name in the title it is more likely that they will find it when searching through the inbox + remember it more easily.