Investment principles -
![Tastenkappe Ziffer 1 1⃣](https://abs.twimg.com/emoji/v2/72x72/31-20e3.png)
Largest TAM - businesses with an ambition/plan for solving the greatest problems of our time over the long run -
$ROKU & TV,
$LMND & insurance
![Tastenkappe Ziffer 2 2⃣](https://abs.twimg.com/emoji/v2/72x72/32-20e3.png)
Consumer-centric - B2C businesses w/ strong brand and mindshare - viral platform/network effect a
![Tastenkappe Ziffer 3 3⃣](https://abs.twimg.com/emoji/v2/72x72/33-20e3.png)
Unit economics - businesses that deliver an exponentially
![Pfeil nach oben ⬆️](https://abs.twimg.com/emoji/v2/72x72/2b06.png)
product at
![Pfeil nach unten ⬇️](https://abs.twimg.com/emoji/v2/72x72/2b07.png)
cost through innovation -
$SQ & banking,
$TSLA & autos
![Tastenkappe Ziffer 4 4⃣](https://abs.twimg.com/emoji/v2/72x72/34-20e3.png)
First-principles approach - businesses that develop in-house solutions from the ground-up - usually vertically integrated w/ high initial
![Tastenkappe Ziffer 5 5⃣](https://abs.twimg.com/emoji/v2/72x72/35-20e3.png)
Founder/visionary led - so that interests are largely aligned and investors can free-ride the greatest capital allocators of our time -
$SE & Forrest,
$TCEHY & Pony Ma
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