Live tweeting @visualizevalue w/ @jackbutcher this week's guest is a great one - @theSamParr from @TheHustle ....
Originally "stole" the idea for @TheHustle from Softbank - by building trust and community and monetizing via Ad rev
@theSamParr always asks himself "What can I exploit now?" that 50 years from now would be like WOW. Got connected with a lot of famous people by leveraging the power of cold email. This become HustleCon (event based business), pre-covid a 7-figure $$$ business...
He was inspired by the boisterous Ted Turner also a Southerner, who started CNN which in 1989 and only went mainstream during the Gulf War (1991)...fun fact @theSamParr owned a bunch of hot dog stands in high school...
became good at copywriting by understanding what motivates and persuades people - which helped amplify his selling capabilities...instrumental to grow The Hustle
@theSamParr took $350k from HustleCon to launch @TheHustle and http://Trends.vc  - making millions via advertising on the Hustle and subscription revenue via http://Trends.vc  which is going to be even more profitable (content that you can't get anywhere else)...
@theSamParr with @jackbutcher in hindsight maybe we should have created a http://Trends.vc  for businesses and charge like $50k (ooooh please replace Gartner)...
@theSamParr - most media businesses are running poorly, just imitating each other. Fox asks for $1 donations, after raising $250m in investment. Instead run your media/content business like a software company. Charge for the value you are putting out! Ad money isn't enough
@theSamParr sharing "Do it again 100x" story with @jackbutcher - How do you get popular? Write something that goes big on on Reddit Sub where your audience is...once you it hits...do it 100 times, keep producing Don't be a one-hit wonder, you have to write hits on a regular basis
love this piece of advice from @theSamParr - build a machine that generates dump trucks of $ cash money, take that dump truck and dump that cash into another machine to make even more money..do it again 100x ( @jackbutcher this is legend)
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